Hair extensions market research tells time to stop dreaming!

Hair extensions market research tells time to stop dreaming!

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Hair extensions market research

Hair extensions market research tells this: Today is the best time to start or re-open your hair store. Confirmed by what our relations tell us.

There are several reasons for this, both short and long term driven. For the short term. Various countries are lifting the lockdown and clients need to do their hair. On the long term, the economic prospective and the improved product availability.
Customers will get something to choose from, and that is always good for business! If you have been dreaming about your own hair business, stop dreaming and act!

What tells the hair extensions market research?

Over the years, we have learned that the hair and beauty industry is rather crisis resistant. Economic conditions have given the people all over the globe more money to spent. Prices for housing and food increased but the wages and job opportunities too.
Hair extensions are no longer for the happy few, no need to only buy the cheapest braids or weaves. Customers can afford to buy better products and are willing to buy more often.
The industry was able enrich the product offering, thanks to product innovation. Thanks to this innovation, the value of the average order has increased.
Celebs and other entertainers use hair extensions to change their appearance. Often faster than ever before and customers want to follow this path. It is worth to follow celebs and to offer in store the same kind of hair extensions they show.

 

What research about the hair extensions market shows about hair transplantations

The aging population in some parts of the world fuels the demand for hair extensions. This generation used to invest in a good look and feel experience. Faced with a receding hairline and thinner hair, they will buy new hair products to keep on looking good.
Customers are more interested to buy hair extensions instead of hair regrowth medicines or hair transplantations. These products most often over promise a cure, both in time as in volume. If the treatment is approved by for example by the US Food and Drug Administration, the result can still disappoint. Often because the underlying health conditions are not dealt with.
Hair extensions and wigs will immediately take away the stress of the receding hairline, or thinner hair. In the meantime a serious treatment of the underlying health condition is possible. The psychological impact of never a bad hair day anymore, will for sure help with the healing process.

Stop dreaming and start selling

So, the hair extensions market research for the whole globe, tells you: Start Selling hair now.
The negative impact of the COVID-19 crisis has ended in a growing number of countries. Customers often look for new suppliers for their hair needs. For example because not all stores manage to re-open or to get the stock to sell.

Contact us today and start selling to tomorrow

Leave a comment or contact us on WhatsApp + 31 6 234 44 902. Start your hair business! Make the world a more better-looking place thanks to your hair extensions!

 

Covid 19 news. Clients need hair but suppliers miss the orders

Covid 19 news. Clients need hair but suppliers miss the orders

Covid 19 news, high demand for hair, but nobody sells!

Here is some Covid 19 news if you are sitting home and waiting for the lockdown to end and the virus to leave the country. Or is your strategy to win from the Coronavirus by waiting until everything is back to normal?

Then I have bad Covid 19 news for you, a big chance you will wait too long. Big chance your clients and leads will be gone and lying in the hands of the competition. The market is not waiting, and your clients did not stop buying hair, hair care and cosmetics!

L’ Oreal has good Covid 19 news

How do I know? Why would I know better? All you need to do is to check for example the first quarterly results of a hair and cosmetic giant like L’Oréal. I will tell you more about this. But again if you think the market is asleep, wait until I tell you about an increase of 50-60 percent of online sales!

After the good news about the hair and care market, I will share some ideas to enjoy from this higher demand. I do not want you, my loyal viewer, to miss the opportunity to start, and grow your hair business so you can make nice money.

I will complete this post by sharing what some of my clients, leads and other nice ladies and men are doing right now. Again, no need to believe me, let the market tell you what is happening!

Ready for the good news about COVID 19?

This week on CNN business an inspiring story about of the largest hair and beauty companies in the world. L’Oreal. The title “People aren’t leaving home. But they’re still buying beauty products” immediately draw my attention. This great piece of journalism from Hanna Ziady was exactly what I was looking for. Hanna is the south African Financial journalist for CNN. (follow her on Twitter @HannaZiady). Her article has what I needed to inspire you all to act. Last week I already told you only you can get the whole world out of the Corona crisis, this article confirms it!

Higher hair and beauty sales despite Coronacrisis

Okay, only facts matter. L’ Oreal, know from African Beauty Brands, Garnier, Ralph Lauren, Maybelline New York, Proenza Schouler, Atelier Cologne reported a 6 percent higher sales in China the first quarter of 2020. That is higher sales in a period everybody is talking about lower business thanks to the Corona crisis.

Strong appetite for beauty products remains intact!

L’Oreal understands what is happening perfectly well. “as the example of China has shown, the current situation does not call into question consumers’ strong appetite for beauty products, which remains intact”.

China, the first country hit by the Coronavirus, or Covid-19, saw online sales that have skyrocketed! 67% growth L’Oreal explained to Hanna Ziady. That is a figure you can be proud of! The main products? Skincare and haircare. So, lockdown, or no lockdown, here is Covid 19 news “” there is a clear demand for beauty products!”

Now the country is reopening its economy, the demand for other products has bounced back strongly. Hanna wrote L’Oreal predicts a double-digit growth in the second quarter!

Lesson to learn from L’ Oreal and Darling Hair

Here is a lesson to be learned, the same as you did from Darling hair, invest in your online presence now! Focus on wigs and other hair installments your clients can do themselves.

You want better Covid-19 news to convince you?

Okay, let’s repeat there was a pretty quick bounce back of the consumption of beauty products.

But also, it is not a demand crisis, it’s a supply crisis. In other words, your clients are in desperate need for hair and beauty products! But they cannot find them!

The CEO of L’Oreal, Jean-Paul Agon, predicted a “rush to salons everywhere” once the lockdown is over. Black Friday will be like a kid’s party! This is only good news if you do something with this business opportunity!

Contact salons, nearby and elsewhere and team up! Tell them you can support them with the demand for hair and beauty products. Share the business and make both extra profit!

On Fox news, yeah, I watch a lot of TV, I saw a lady in the US who complained about the lock down. Her hair was growing out! She had a natural ombre. Grey on top and coloured below her ears! She was ready to protest the lockdown to be over, so she could visit the salon again!

I bet you know more examples near you!

Business Opportunities

Okay, there we go. If you have the time, the ambition and the passion to launch or grow your hair business, this is the moment!

Online Sales

If you are still in lockdown, use the time to start preparing yourself. Benefit from the huge demand for wigs, clip ins and other easy to DIY install hair. Sell Online. Help your clients how to select the best product, be their expert and sell. If you are ready to sell them the hair they need today, they will return to you when we have more positive Covid 19 news. Or when the Coronavirus will have less impact on our daily life.

Team up with salons

Connect with local salons and offer your help. Work out together the needs your mutual customers will have once they can have their hair done again.

No salons you know, consider how you can help your clients finding the best hair they need. Look for ways to interact with them on social media or WhatsApp. Be patience and most importantly listen to them.

What others say about the hair market

I want to share some of the chats and calls I had the last week. They inspired me and I think they can also help you to understand what is going on in the hair market. It is not only Covid 19 news, but most of it is related to the Coronavirus. How are other hair resellers and start-ups thinking or doing and how can you learn from them?

You are not alone

Just some chats I had last week:

  • Mo from Kenya, she was happy with the post “God will help you to fight the Coronavirus”. A post I wrote on the 8th of this month inspired by her and some other women, Always good to hear somebody is happy!
  • Tecla from Nairobi, she just contacted to check on me, how I and my family were doing, so nice!
  • Rachel from Ghana is busy preparing her business plan. Next to her busy job as a midwife. Did you know many nurses and other people working in health care are also very interested in selling hair? Could be an interesting niche.
  • Cyntia from Namibia, she is already selling hair with her business and wanted to expand. She did not want the Coronavirus to slow down her business, she wanted to help her growing number of clients. But now some weeks later the lock down in her country forced her to slow down, at least till the 5th of May
  • Kevin from Central Kenya, contacted me some weeks ago to start selling hair. But this week he was so much in need for money to buy food for him and his family. He could not invest in setting up his own business anymore. I promised I will pray for him and will think hard on how to help him.
  • Simone from North Caroline USA, is eager to start selling hair and beauty products. I already prepared her web store and
  • Iphy from Nigeria, from Jannis Hair Line, who is talking to Simone about providing wigs. Check her web store, our design by the way, if you also need wigs! And of course
  • Vivian, who is working hard with us on her web store Elizabeth Hair World with the most beautiful hair in Nigeria for every target group.

See What Others Also Read

And you, what will you do>

So, again so many ideas. So much opportunities and so many possibilities to make your clients look and feel good and to make some nice money!

Do not wait until the competition has taken over your place on the hair market. Act now with a business plan, web store, wigs and building your network. And please, please do not forget to stay in touch with your clients and your community. Make sure your name will be heard, throughout the crisis.

And if you need somebody to listen to you, to support you and who loves to pray for you, let me know in a comment or by WhatsApp!

Refugee from Liberia opens Hair Salon in Chicago, get inspired!

Refugee from Liberia opens Hair Salon in Chicago, get inspired!

Refugee from Liberia opens Hair Salon in Chicago, get inspired!

Nothing is going to stop you, if you have a clear goal. Even if you enter America empty handed because you had to flee Liberia and open a hair salon in Chicago, you can make it. This post is about First Impression Salon, 4556 N.Broadway Chicago. Or better this post is about, Yatta Sherif, a girl with ambition.

The story of Yatta inspired me so much, I felt I had to share it with you. Because I know you want to launch your own hair store too.

Escape from the Civil war in Liberia

In the last decade of the 20st century a civil war in Liberia took the life of 250 thousand people. Charles Taylor took over control in a bloody war. In 1989 Yatta came to the United States of America while fleeing this unrest in Liberia.

Started putting rollers

Yatta did have some experience back in Liberia doing hair, so she started in a beauty salon. She did not have a license and all she knew was braiding hair. When things got busy in the salon, she the owner asked her to shampoo clients and to put rollers in their hair. Soon it became clear, it was all very natural for her. She enrolled in the Cannella School of Hair Design to learn cosmetology.

In 1992, after she graduated from Cannella,Yatta worked part-time at McDonalds. The manager of the McDonalds introduced her to a friend who needed someone to run his salon. It is good to see in life there are always people willing to help you. Even if, in this case the manager of the McDonald lost a committed staff member.

Her own hair salon in Chicago

For six years Yatta managed the salon until she got the opportunity to take over the salon. This was the start of the First Impression Salon. A salon not only with an international crew of stylists and barbers. From Nigeria, Ghana and other black Americans.

The clientele is international too. They know to appreciate the music, laughter and various languages, that welcome you when you enter the First Impression Salon.

23 years in business

Today, Yatta is already 23 years in business. The extra space available when she launched her salon was soon taken. She knew to expand her business by sharing her passion for hair.

The lesson from Yatta is: “there are always some rainy days in the business and some days of sunshine, but you have to got to appreciate whatever comes to you”. And you also see she showed her passion for the work she was doing as of day one. Even if it was not her own salon or store. But by showing your ambition, others will help you to find your way to your goal, your own hair business.

First Impression Salon offers:
– exotic hair,
– weaving,
– relaxer,
– men & women cuts
– bundles as of usd 65,
– human wigs and
a great variety of hair extensions.

Inspire me like Yatta and tell me what is your goal?

If you want to start selling hair right away. check the hair business packages we have for you, even including hair samples!

How can I get hair cheaply to sell as wholesale?

How can I get hair cheaply to sell as wholesale?

You want to enjoy the growing demand for hair in your country. You see more and more small hair stores to launch and grow their hair business. To help these businesses to sell hair to their clients you want to get hair cheaply to sell at wholesale to them. But how cheap should the hair be? Before you start the negotiations, you need to know what you can charge your own clients. If you do not have this knowledge you might end with hair that is still too expensive. Or you might refuse good quality hair at a price that still could have made you very profitable. Learn how to get the hair cheaply, at a price that allows you also to make a profit!

Know your market

Before you ask for a low price for the hair, at wholesale conditions, you need to perform a market survey. You need to understand your local market.

The competition

What is the competition? How many other firms offer hair at a low price and sell it as wholesale? If you check the competition, do not only consider the selling price. There are several other items you should include in your survey.

What kind of quality do they offer;

  • How broad is their product offering?
  • How is their aftersales service organized?
  • What is the reputation of the company?
  • How do they market the hair?
  • Do they accept returns?

This kind of questions you should ask for say 4 to 5 competitors. If possible both wholesale companies located in your country and wholesale companies abroad. For the foreign companies, you should be sure they do ship to your country.

Launch your own hair store with the all in one hair business package, complete with hair samples

Take also into account any new company that might enter the market in the foreseeable future. In neighboring countries there could be companies that wants to benefit from the economy of scale. This might allow them to enter your home market at very competitive prices. This is possible if they can offset the expenses for the new wholesale operations against the cost base of their current company.

The products

You should also think if there are any new products that might be a substitution for the products you are going to offer. For example, if you only offer synthetic hair, demand for human hair might have a negative impact on the demand for synthetic hair.

But also, product enhancements might weaken your position. Or strengthen if you offer products that have recently entered the hair market.

The buyers

Now you understand the landscape about the competition and the products. The next step is to learn about the needs of the buyers. If you want to offer wholesale hair, you need to map the salons and resellers that might be in need to get hair cheaply. Here again you can ask yourself the same questions as for the competition. Understand what they want to sell, only your hair or also the hair from other firms? What is the retail price they can charge to their clients. What other incentives will they give to their clients to convince them to buy their hair?

Will they prefer drop shipping, where you keep the stock and only deliver the retail orders? What will the impact be in terms of logistics and inventory plus packaging?

At what conditions do they expect you to pre finance their sales?

How can I get hair cheaply to sell as wholesale?

This question depends as you have read on so many different items. From competition, product trends and the buyers.

If you are ready to start the negotiations with the hair supplier in order to get hair cheaply you need to calculate the above in your price.

Calculate how much it will cost you to exceed the services the competition offers now, and your clients are eager to get.

If your customers want you to keep the stock, until they have a buyer, make a calculation about how much this extra inventory will cost you.

In the all-in-one hair business package, you will find calculation templates.

These templates will guide you through the calculations needed to know how much you can charge your clients. But also calculating backwards, to learn how much the wholesale price for you needs to be.

Negotiate the right wholesale price

Now you have all the knowledge needed to start the negotiations about the price for the wholesale hair. You will not only be able to focus the conversation on the right hair and price, you will at the same time protect your own profit, because you know exactly your maximum price.

Let me know if you want the calculation sheets.

Start the Best Hair Extensions Store in Coffeyville, today!

Start the Best Hair Extensions Store in Coffeyville, today!

There is always room for improvement, and if you have been dreaming to sell hair for a long time, how about start selling now! Suppose you live in Coffeyville, Montgomery County, Kansas, United States. I can tell you there is enough opportunity to start the best Hair Extensions Store.

Opportunity, sell to salons in Coffeyville

If you want to start selling hair extensions, you should never forget to check the market. How is the hair market in Coffeyville? They have over 20 salons that refer in the yellow pages they also sell hair extensions. That as a good base to start the conversation. Ask the salon owners if they are interested to get their hair from the best Hair Extensions Store in Coffeyville. Local for local, right!

Some are only beauty salons and to help them to broaden their service offering by directly selling hair could be an interesting opportunity.

Step one, find your potential clients

First, let’s see the list of salons and hair stylist below, they are all located in Coffeyville. Plus, you also have potential to sell your hair to salons in neighbouring towns. But let’s focus on Coffeyville first. By approaching the salons and hair stylists, you do not need to invest strongly in marketing. The existing client base of these salons and stylists, will indirectly become your client base. Of course, you are not going to steal them away from the salons. You will only grow, if you respect your clients and work as a partnership.

Again, please find the overview of salons:

  • The Envy Salon & Day Spa
  • The Hair Junction
  • Diva’s Hair Salon
  • Headlines Hair Studio
  • Head to Toes
  • Jan’s Style Salon
  • Paradise Hair & Tanning Co.
  • SmartStyle
  • Left of Center Hair Design
  • Cuts& Tans
  • Studio Blue
  • Styling Corner
  • Hair Time
  • Kim’s Cuts & Styles
  • Hair Center
  • Unique Reflections
  • Hairology
  • The Hair Mill

Launch your own hair store with the all in one hair business package, complete with hair samples

Elevator pitch for visit to salons

Before you pick up the phone, or plan to visit these salons, you need to think of what your value added is. Who you are and why they would give you the opportunity to sell hair to them. What will be their profit from your offer? A short story you can tell with confidence. You only get the opportunity once to introduce yourself, so make sure it is a moment they will not forget and makes them to want more! Tell them what you want, namely, to solve all their struggles on hair extensions.

How to become the Best Hair Extensions Store in Coffeyville?

You will become the best hair store if you know how to listen. Listening should be your main activity to start with. What is it the clients of these salons are looking for, what price are they willing to pay and what they like and do not like about hair extensions. I can tell you, if you manage to get the feedback of only half of these salons you will be the smartest hair extensions seller of Coffeyville! These salons only have the overview of the needs of their own clients. But you will have the ideas and struggles of all women and girls of Coffeyville!

Do not look for a wholesale supplier before you have finished all the previous steps

Now, you can ask me for the best hair supplier, because you know exactly what your clients, and their clients need. You will be the hair guru of your town. You can negotiate the conditions that will make your hair business profitable. But even more important, you will never have unsold hair, because what you purchase from the supplier is what the salons in Coffeyville need!

Would you like your own Professional Hair Webstore?

Please tell me, are you ready to become the Best Hair Extensions Store in Coffeyville?