Selling Hair in Nigeria without capital, let’s drop ship!

Selling Hair in Nigeria without capital, let’s drop ship!

Mar 20, 2020 | Dropshipping

Home 9 Tag: hair shop online

Selling Hair in Nigeria without capital

Ready to start selling hair in Nigeria without capital?

Have you been dreaming for a long time to start selling hair in Nigeria, but you do not how? Read how to start a hair business in Nigeria. Today can be your day, because we are rolling out a new business model especially for your hair business in Nigeria.

According to Statista Nigeria has about 154 million internet connections, mostly mobile at the end of 2020. That means you have online access to a very wide audience.

Selling hair with a professional web store and all the hair your clients will like, with the lowest investment of the hair industry in Nigeria.

Now you can start a hair business in Nigeria without cash

You have the passion to sell hair to women and girls in your city or even nation-wide, but you lack the capital to purchase the hair?
No need to keep on dreaming and to miss the opportunity to make money, with a hair business in Nigeria. So often, when I chat or talk to women from Nigeria, they make me enthusiastic about their business ideas. Many have a clear idea on how they will change the hair world in Nigeria. It is very inspiring to have these conversations, but too bad most of them have the same ending. The question: How much do I need to start a hair business in Nigeria? And often they lack the capital to start selling hair in Nigeria.

That made me feel very bad. I know ways to get a loan in Nigeria, but not everybody qualifies. How to get all these beautiful ideas to start a hair business in Nigeria on the market?

So, I decided to solve that problem for once and for all, as of today you can start selling hair in Nigeria without capital thanks to our dropshipping hair extensions offer. Plus an affordable website design for top stores. 

How does dropshipping in Nigeria work?

If you sell hair, you make a profit because the price your client pays is higher than the price you pay, your purchase price. This profit margin is for your expenses and the reward for the risk you take to start a business. You know the lower the purchase price for you, the higher profit margin you can make. But to get a lower purchase price, you need to buy a higher volume of hair, than retail.

Buying hair at wholesale prices is often the problem, because two objectives work against you:

  • The supplier will only give a lower purchasing price when you buy a high volume and;
  • Clients have different needs, to cater them you need to have a broad product offering

You need to buy much to get a discount, but you also need to by some bundles of everything!
With drop shipping you can offer a broad product offering, but you do not have to buy the hair first. But you will get the wholesale price, because the supplier knows you will over a period buy larger volumes.
The orders will be shipped to you, a pickup point or straight to your client. Because the supplier knows this model will only work if they respect your relationship with your clients, they will not steal your client.

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Selling Hair in Nigeria with a professional web store

To sell the hair, you need a professional web store, like Shopify. You do not have to ask yourself how does Shopify work in Nigeria? Because we will design the web store for you. 100% in line with your ideas and needs. We will do as much as possible to make sure you can focus on finding clients and selling hair. If you can not find wholesale human hair distributors in Nigeria, we can help you with overseas vendors. You can sell multiple products, but I recommend making sure the products you offer have a natural relation. Otherwise your web store visitors will bounce away in confusion.

We follow a step-by-step preparation plan, so you know exactly what is needed to get your store. At the same time, you can benefit from a 14 days free trial. To start you do not need to have any money. You only need to pay for the monthly plan for the web store if you are ready to sell hair.

For the monthly fee for the Web Store you can pay by PayPal, Credit Card or by a bank transfer to our Nigerian bank account.

The launch of your store

Now you the world to know you are in business and ready to sell hair. I will help you to launch your web store for a small fee. Because I want you to succeed, you only pay a small part of the fee when your store is ready for the launch. The remainder you will only pay when you are selling hair. So hardly any risk.

Want to know more?

When this is a plan that can work for you, please leave a comment or contact me on WhatsApp + 31 6 234 44 902

I look forward to getting you selling hair in Nigeria without capital as soon as possible!

How a poor product description kills your hair sales!

How a poor product description kills your hair sales!

Feb 27, 2020 | Prepare for the Launch

Home 9 Tag: hair shop online

Often the product descriptions in online stores do not sell

A poor product description on your web store has a negative impact on your sales. Too often we lack the time or inspiration to write a compelling product description. That’s a waste of all the effort you have done in finding the best hair for your clients and selecting the best images to convince the online shopper you have what she is looking for.

The purpose of a product description is to share the right information to your customer, so she can make a buying decision. Too often the descriptions of the products are poor in content and explanation. Some store owners like to copy-paste the content for the various products, without sharing valuable information to the visitor of the website. By doing so thee hair re-sellers are shooting themselves in the foot by getting lower sales than possible.

Free up some time to scroll through your product pages and be a judge for, all the descriptions of the hair and beauty products.

A product description exclusively for your ideal client!

Writing the description for the hair on your web store, you need to consider your ideal client. Your ideal client is the client that always want to buy from you. You have put her needs in the center of your store. You know what she needs and how she communicates. When writing your product descriptions, you need to write with the Ideal client in the back of your mind. What words she is using, what is important for her to make her decision before buying any hair product. If you talk hair, make sure you talk like her!

Tell her what she can’t see

Your ideal client is looking for a solution for her hair problem. Your product description should be an explanation of the solution for her problem. It should show your hair will solve her needs. Let your product description tell the solution you offer to her.

You’re selling online, so do not forget your potential customer cannot feel and touch the hair. You make the feel and touch sensation by providing high resolution images and videos nominated for awards. More important is to convince her by using the right words. Let the reader of the descriptions imagine what it would be to own your product. The magic word here is “Imagine”. Start the sentence with the word “imagine” and finish it by explaining how your reader will feel when she owns and wears the product, your hair brand!

Remember, you are not selling bundles of hair strands, you are selling an experience.

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Do not tell what everybody is saying already

When writing your product description, you should avoid using descriptions that are to general. I mean, everybody is selling high quality hair. Nobody sells bad hair!

Instead of describing the quality of your hair, you can describe the bonding method, or how the hair is processed. By sharing these kind of product details, you still can talk about the quality you deliver without telling your client what everybody else is doing also. Be unique!

Less is not always better

When writing for a blogpost, or any text on the internet, the advice is “Less is more”. You should not use too many adjectives. But in order to make your visitor fall in love with the hair, this rule does not apply anymore. Seduce your visitor with the most descriptive adjectives you can find. Do not underestimate the power of adjectives, to increase your sales!

Make your description scannable

Even if you have a small description about your products to share, help the reader to find as fast as possible what she needs in a product. Like, use headlines, bullet points, be generous with white spaces and increase your font size to promote readability.

Now start selling!

For the next two weeks, allocate 15 minutes in your schedule to read the product descriptions you already use and see how you can bring them, using this post, to a higher, more sales-oriented level. This investment in time pays back immediately, less question marks in the brains of your visitors and they have more arguments to buy your hair after reading your very persuasive product descriptions!

You need help? Let me know!

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Start selling hair on Shopify under 24 hours

Start selling hair on Shopify under 24 hours

Feb 5, 2020 | A Shopify Store

Home 9 Tag: hair shop online

Start Selling Hair on Shopify with a plan

Start selling hair on Shopify is one of the best approaches for you to focus on the fun part, and that is selling hair. Shopify grants you to improve your income by selling hair. With this post I will also answer the question, can you sell hair on Shopify ?

How to start an online beauty supply store

This week I launched the first HowToSellHairExtensions Shopify Webstore, On my portfolio page you can see more web stores I designed. The idea was to design for you an easy to use, low cost, professional hair webstore. Dream of Extensions has all you need to start selling hair in Shopify, and to make money the day of the launch.

Theme – the decoration

I started with the Mission Statement of Dream of Extensions. This helps to get a clear picture of the kind of clients we want to sell hair to.

  • what are their needs?
  • what do they like and not like?
  • where do they shop?
  • how much they want to pay?

For this I used The Ideal Client template this assisted me to focus on the people in need of my hair and how to find them. These ideas helped us also to create the name and logo for our webstore. The logo of Dream of Extensions was created using to Hatchful. I selected the kind of business and the type of logo we wanted.

You like the logo? Next to the diamond it was the pink color that made me decide to go for it. Later you will read how amazing it was I selected this color. I used the colors for the background of the webstore. In a way it was the wallpaper of the webstore. For the expressions, I copied the same color of the text of the logo. Did you know, if you want to know the color of any object on an image, you can use a free app like paint. This program has a color picker, that translates any color into the RGB code (255, 255, 255). This is a color code you can use to find the same color in Power Point or any website design program, Like Shopify for example. RGB stands for the basic colors Red, Green and Blue.

Sept 16, 2020 Nelly from Kenya asked “I would like to start selling hair in my own website”.

I recommended her to check Shopify. this is a stable and simple platform that enables you to start selling to all over the World from all over the World.

Nelly Gatuti

Would You Like to Make $ 30.000/month for Only $ 29/month?

Yes
More about colors in the post:

How to Design a Successful Hair Extensions Blog

In this post you can also read how to use colors in your design. I used it to find a contrasting color for my pink. That contrasting color was blue as you can imagine. This color I used to bring specific sections of the webstore under the attention of the viewer, like free shipping all over the world!

Preparation before selling hair on Shopify

Before I started to design the webstore, I prepared the images and the text. Selling hair on Shopify is only possible with great and copyright free images. The images of the products of course, but also illustrations that tell the story behind the journey of the founder to start selling hair. I created a map on my workstation to store the product images, one for the other images and a map for the text. The latter would contain the text of the legal stuff, like:

  • terms and conditions,
  • refund and
  • privacy policy.

All in Word, so I can copy paste the text later without any interruption in the Shopify hair store.

Save time uploading the description of your hair and wigs

It is great if you have a lot of hair to sell, especially with a lot of varieties. The only problem is to record all this in your Shopify hair store. I can tell that is one of the most boring and energy consuming tasks to perform being a store owner. To manually upload your products in your Shopify dream store!

My goals are to make sure you keep on having fun selling hair, so I prepared an easy solution to upload many hair extensions, wigs and braids. I created a template in Excel where you can easily enter all the data about your products. You only must type any items once, and if needed you can copy paste the text or even skip. Please take a note so you do not forget to ask me for the template at the end of this post.

The upload of the hair of Dream of Extensions was done very fast, so thanks to the template the boring stuff did not bother me that much. It was no problem to have many variations in color, length or texture. The great thing is your clients will have so many options, hard to believe their choice will not be in your store!

Terms and conditions and other dull stuff

Some time ago, I did some research. I have some good terms and conditions, a privacy policy and refund policy. These documents I can use and that will help my clients to understand what is and what is not possible with my hair. This is so much better for the relationship with your client. You do not want to explain to a disappointed and emotional client you do not accept the return of hair that has been dyed. For example.

I have the Word documents with the terms and policies available for you, so again please do not forget to ask once you finished this post.

Your product Images

Collect the images of your products. You can ask the wholesaler if you can use their pictures if needed. Make sure to rename the images with the name of your business and the type of hair. That will help you if people search on the internet for images. They will see your store’s name. By the way, it feels so good to upload the hair you are going to sell in the website. Almost the same as putting the hair on the shelves in your in store or salon. Because of this positive vibe I prefer not to include the images in the upload file. But it is possible if you like.

Selling hair on Shopify in a creative way

Do you know, thanks to all preparation already done, to create a webstore is not that much work anymore. You can soon start selling hair on Shopify.
The products are already in the webstore, so all I had to do is to give the store the colors of my logo. I added some nice images that tell the story about my store, but even more important about the people I want to help finding the best hair. Now I noticed one of the happy clients had the same love for pink as I did. She had pink earrings, was wearing a pink shirt and had pink lipstick. How amazing that was. The ideal client template worked! As it always does.

One of the last steps was to add the pages with the legal stuff, the hair care, FAQ and about us page. I only had to do a copy paste. The text was already prepared, so I did not have to type anything. But to pimp up these boring pages, I added an image. This shows the visitor in one second where the page is about. By the way, I managed to create an accordion layout for my FAQ. The one where you only see the header first, and when you click the explanation will show. That really made the Shopify hair webstore look professional!

Check the Shopify web store of Dream on Extensions

Well, the proof is in the pudding, so I invite you to prove the webstore of Dream on Extensions. Please leave any suggestion, idea, joke in the comments below this post. In return I will mail you the promised templates with all the legal stuff for your website and the upload sheet for hair stores.
Oaky, I hope you will soon start selling hair on Shopify, try at least the free trial and do not hesitate to ask me to help you with the Shopify hair store if you want. You are your own boss, but you are never alone!

Wheres my refund will fund your hair business in Atlanta

Wheres my refund will fund your hair business in Atlanta

Jan 8, 2020 | USA

Wheres my refund

Keep an eye on the wheres my refund page of the IRS to know when you will receive the refund on your bank account. Avoid you consume the refund instead of investing in the start of your hair business in Atlanta.

Cash is very important to start and grown your hair business. It’s the beginning of the year and use the time before you get the refund well. Before you check the wheres my refund page of the government, make sure you have done all the preparation needed to start your business.

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Find your hair clients in Atlanta

It all starts to find people with hair needs, this can be women or men. Avoid thinking you know what others need, or you have the best solution in town. Go outside first, visit the salon and get the finest hair style one can get. Talk with the lady sitting next to you and ask her about hair and extensions. Get in the mood and collect some insight in the hair needs and challenges. Do not forget to involve the hairdresser also in the conversation. She or he can tell you about the hair experiences of many of their customers. Listen well en make sure you find a place to note all this info.

Next you visit the mall and start the conversation again with the women you see and who could be your future client. Women with a bad hair day, or women with high interest in your hair style. Use the eye contact to start the conversation and let them tell you about their experience, needs and problems with hair.

Do not forget to get the contact details from all these nice ladies, and the men you speak. You must be able to contact them as soon as you are in business! They can become your first client.

Start Selling Now, with Hair Samples

Visit Your Competitors in Atlanta

Do only visit the wheres my refund page after you have also visited the competition in Atlanta. Who else is selling hair, there are plenty of online or brick and mortar stores? If it is a rainy day, browse the internet and search for “hair extensions Atlanta”, or “weaves and braids Atlanta”. Check the online stores and write down your observations. Make a distinguish between the marketing and the products. If the sun is shining, you can also drop by some stores in the mall or street.

Marketing of hair stores in Atlanta

Marketing is everything that has the purpose to bring the product, the hair extensions, weaves or bundle deal under the attention of the customer. She should not only be able to see the hair you are selling; the conditions should also be in line with her expectations. Is the price right, what about the package, what is the story behind the hair? Who else is buying this hair?

Remember, you are not selling a bundle of hair, you are selling an experience. The marketing is a vital part of selling the experience.

How does the competition market the hair? What do you like or what would you do different based upon the feedback you received from the housewives of Atlanta?

What if you make a nice story about your survey and share this with the people who helped you to understand the hair needs in Atlanta? This will make sure the contact between you and them stays warm.

Hair Extensions offered in Atlanta

Okay, finally we will take a deep dive into the hair. Check the quality of the hair, or by yourself or by reading the reviews on the social media or yelp. See if you can test the hair. Every time again, take into mind the needs the ladies from Atlanta told you about. Where they disappointed in the hair and why. Will this hair have the same frustration, or will it be the perfect fit for your ideal client?

Now check wheres my refund

Now you know and understand the needs of your ideal clients, the people you are going to solve all the hair needs for. You know how to market the hair and to tell the experience and you know what kind of hair you must buy. You are ready to start selling hair in Atlanta. Time to check the wheres my refund page of the government. When will you get your refund? This will allow you to invest in the hair your ideal client is waiting for.

Now you can also contact them again and congratulate them with the tax refund they possible received or will receive soon. Point them to the wheres my refund page of the IRS and share with them a nice offer if they want to buy from you with their tax money!

You can also open an online store to showcase the products you are going to offer. Your ideal client has the money on her bank account now and you want to be sure she thinks of your hair first!

Darling Selling Hair Successfully in Africa

Darling Selling Hair Successfully in Africa

Dec 29, 2019 | Darling Hair

Home 9 Tag: hair shop online

Darling Selling Hair Successfully in Africa

Darling Selling Hair Successfully in Kenya, Nigeria and South Africa. They are planning to grow in neighbouring countries soon. Profit from the insight Darling gives about their successful strategy. This strategy gave Darling Hair Sales a stable double-digit growth. Adapt the strategy to your own position and give your hair sales a boost.

Darling shows Selling Hair at Double Digits Growth and you?

Darling Hair is a brand owned by Indian Consumer Product giant Godrej. Thanks to this Darling can show double digits sales growth year on year. This gives you a good benchmark to know if your hair business is healthy. If your sales show a growth of 10 percent or less, you can learn from the strategy Darling Selling Hair.

You should never copy the strategy from another company. But there is nothing wrong to learn from others. Especially when the other is the number One Selling Hair in Africa, Darling!

The Overall Strategy

For the Consumer Products in general the mother company of Darling Hair has defined the following. In bold the strategy formulated and after this a translation to your situation. This gives you great suggestions for your own hair selling business.

  • Keep the Core Business Healthy. This means you should always have the right focus on the business people know your business for;
  • Create New Growth Boosters. Plan to regularly launch new products or services;
  • Ensure Adequate Funding to Support Growth. Keep an eye on your cash flow, once a year scrutinize your expenses. Is the supply chain still optimal or can you make things more efficient;
  • Pursue Sensible Acquisitions to Accelerate Growth. Think about a collaboration with a stylist or salon to broaden your market and to grow faster;
  • Build a Higher Performing Organisation. Every day see if you can do things more efficient, logistics, purchase, marketing, selling, bookkeeping;
  • Do Our Part for an Inclusive and Sustainable World, invest and participate in your community

The strategy above shows you can not write your business plan and sit back and relax. You have to work on the company, the world around you, your clients, the competition and the suppliers, changes all the time and you have to adapt to this. Surprise your clients with new products or services. Look for a collaboration with a stylist or salon and work out together a new hair product or service. Do not do the numbers once a year for tax purposes only. But check on a monthly basis how your profit margins evolve, and your commitments where can you cut expenses. Start the conversation with the hair supplier and see how you can get a shorter time to delivery. Do not forget every morning to think what have I done yesterday and what can I do better or faster. And make sure the local community knows you care.

Get the all-in-one hair business package, complete with hair samples and launch your own hair store now

Would You Like to Make $ 30.000/month for Only $ 29/month?

Yes
Hair Store Names
Be Your Own Boss in Kenya

How does Darling Increase Selling Hair

Darling hair is increasing the sales of the hair and growing their business because the follow the following guidelines (in bold). See my suggestions for you how to put this in place in your own business:

  • Invest heavily in the brand. Select your logo and brand and be active on social media and local events
  • Innovate Your Products. Make your products available for everybody. Perhaps you have to organize a special event near a college, or think about other payment methods;
  • Be Unique. Think about how your products can be unique in solving the needs of your clients. Remember you are not selling hair; you are selling an experience;
  • Disruptive Pricing. Even if you are a small player, if you have a unique service you can be the price leader for that kind of hair solutions;
  • World Class Package and Design. Have eye and patient for the details like packaging and design.

No need to allocate all your money to market your brand. You can also use the lost hours in a day to keep the conversation going on Social Media or in real life. Make sure you have an inviting and eye-catching hair style. Go to the mall or places your ideal clients likes to be and get their attention. If people do not buy from you, it is possible they like the hair and they feel they get value for money. But they can not find a parking space or they payment method is not convenient for them. Spend time and energy to look after the slightest detail on packaging and website design. All this will help you to increase the sales of the hair.

Let’s get digital

Darling understands they have to get digital. This is both the marketing and the supply side. They team up with bloggers to be sure they will reach their ideal clients. Clients will find education on the hair and maintenance, but also how to use the tools available. How user friendly is your webstore for somebody who was not involved in the design? Use social listening to catch new trends before there is a standardize solution on the selves.

But also, the shopping experience should be smooth and help your supply chain to be the most efficient possible. Consider a platform like Shopify that provides both Point of Sale solutions for your store and a webstore. But also integrated drop shipping and payment facilities.

See how one point for every sale helps you selling more
Thanks to the digital world we know much more about customer behaviour then ever before. Darlings keeps on working on better measurement and reporting of the crucial drivers of customer behaviour. Do not only use your bookkeeping to know what drives your business. Measure and report behaviour using tools like Google Analytics and the analytic tools of your webstore.

Darling Hair Supply Chain

What is driving you to success and allows you to scale your business is a very efficient supply chain. How does the hair get ordered at the wholesale store. Shipped to you or the fulfillment centre and delivered at the doorstep of your client? This process should have your daily attention. Reduce complexity because this will also reduce the number of errors. On your quest for hair suppliers, take into account their order and delivery processes. Are they able to work out a supply process that supports your business?

The future

Darling has selected the countries they see as the upcoming markets for hair extensions. Next to mature hair markets like Kenya, Tanzania, South Africa and Nigeria. They have identified the countries that will be interesting for the near future, because they see the hair market will expand. Think of countries like Mozambique, Namibia, Angola, Ghana and Senegal. They even work on new distribution models; this all could be very interesting for new entrepreneurs too.

Get the all-in-one hair business package, complete with hair samples and launch your own hair store now

Ready to go for double digits growth and sell hair like Darling?

Are you ready to start selling hair or grow your hair business, leave a comment below or contact me on WhatsApp if you need any support!