Make a SMART Hair Client Survey

Make a SMART Hair Client Survey

Home 9 Tag: Hair Business ( Page 9 )
Today I want to help you to find out the kind of hair extensions your target clients are looking for. There is clear evidence that focus is key to be successful. So, do not try to offer everything to everybody. Better to select the extensions your potential clients are looking for. This will keep your stock limited and your expertise and thus earnings high!

The best way to do so is to combine two tools. The information available in your analytical tools and a professional client survey. Do not forget to make an ideal client profile later, this will help you to focus your messages to your always willing to buy customers.

Today I´ll focus, yeah me too, on the Customer Survey. Especially how to get accurate answers from the respondents.

Before I start with the tips. Realize that there will always be a small minority of people who will lie on the questions asked. Especially when the questions pertain to the three B’s that is showing what people are: Behavior, Beliefs or Belonging.

Of course, sometimes people will give inaccurate answers by accident. A lot of publications have noted that predicting future intentions can be quite difficult. Especially when done via survey. So, keep these in mind analyzing the outcome of your survey.

But there are ways to limit the negative impact of these two risks on the quality of the survey.
Here you will find 10 tips to improve the quality of your survey

1. KISS (Keep it short and simple)
First, we live in a time where most people share their messages in less than 140 characters. So, keep your questions short. Not in number of characters, but in wording to avoid losing the intent of your questions.
Example: Where do you buy your extensions?
2. Ask only questions that relating to what you want to learn from your clients
Every single question that you include should have a well-defined purpose. Otherwise, please skip it as it might put in risk the rest of the survey as people might lose their interest.
Example: Do you prefer synthetic or natural hair extensions
3. Construct smart open-ended questions
Multiple choice questions will only give you a selection of answers that you thought were possible. With open-ended questions you´ll get original answers back from your clients. This will give you insight in what your clients are thinking of. But do not overdo this; you will get more insight if you ask less!
Example: What do you like the most in buying through a web shop?
4. Ask only one question at a time
Of course, you want to know as much as possible. Now you have the rare opportunity to ask your clients questions about what they would like to buy. But limit your ambition and only ask one question per survey questions. The quality of the answers will be higher if people do not feel like they undergo an interrogation.
Example: Do you prefer synthetic or natural hair extensions

Would You Like to Make $ 30.000/month for Only $ 29/month?

5. Make rating scales consistent
Certain common scales used for surveys can become cumbersome and confusing when the context begins to change. Keep the logic the same for all questions with a ranking. For example, if the response on a question can be between 1 and 5 and 1 is I strongly Disagree and 5 I Strongly agree. Make sure a next question keeps the 5 the most positive response.
6. Avoid leading questions
Questions that lead respondents toward a certain answer due bias in their phrasing are not useful for your surveys. Be neutral in the way you formulate the questions.
Example of leading question: Do you agree natural hair is the best
7. Make use of Yes/No
When you are asking a question that has a simple outcome, try to frame the question as a Yes/No option.
Example: Do you always buy the same brand (y/n) , or do you want free promotion for your hair brand (y/n). The last example was not for your clients, but for you of course ;-).
8. Get specific and avoid assumptions
When you create questions that assume a potential customer is knowledgeable about certain pieces of information, you’re likely going to run into problems.
One of the worst assumptions you can make is to assume people will answer with specific examples or reasoning. It’s better to just ask them to be specific.
Example of: What do you think of my Facebook page?
9. Timing of your client survey is important
Based upon surveys the highest survey open and click-through rates occurred on:
Monday,
Friday and
Sunday respectively.

This can differ for you situation. When for example you distribute your survey using an email tool like Aweber you will be able to see exactly what time and date are the best to contact your target group.

10. Reward your respondents
their time and feedback is valuable
Everybody´s time is scares and you can only spend a minute one tie, so make sure your respondents will be rewarded for the time they invest in your company. Give them something special that will remind them of your shop or brand. Make sure it will not be too expensive because you should keep money to invest in the hair extensions your clients told they are looking for!
Good luck in finding out what kind of hair extensions you should buy, but make sure to repeat this survey every year. This will help you to stay ahead of the competition who is still guessing what their clients want and spending all their money on buying hair nobody wants to buy!

She wants to sell hair and nothing can stop her!

Cynthia felt like the little match girl when she invested the money of the tax refund in a sample order of hair. Read how she found a good supplier and a creative way to sell the hair. And everything within the budget.

Increase your margin as salon owner by selling hair extensions

There is a great way of increasing your profit margin as salon owner or stylist. Make more money that is not related to the number of hours you and your staff work, but by selling additional products, like hair extensions.   You run a full-service beauty salon...

Hair Business

Question: Good afternoon, I'm looking to start my own hair business. I have been a licensed hair stylist for over 12 years. For the last 2 years I have been a stay at home mom. I see a need in my area for good quality hair extensions. The problem I seem to be having...
Owe an online hair extensions business, that does not owe you!

Owe an online hair extensions business, that does not owe you!

You run an online hair extensions business, so you are your own boss, right? Question, how many hours a week does this business owe you? How long is your working week? Do you want to run a business, or do you want to be self-employed for the rest of your days?

You need to factor in all the time you work. Including answering emails on your smartphone, while waiting in the queue. Or the time at night you worry about the sales. This is all time that the online hair extensions business takes from you.

Do you still feel the passion for running your own online hair extensions business? Or does it feel like you are working for a boss again, like you are a slave of your business? Do you belong to the people who thought business owners have complete freedom? That business owners can decide when they work and when not? Now you are in business, does it still feel like that? Or is the hair business, dictating your calendar?

Holiday

One simple question? When was the last time you did not work in the weekend? When was your last holiday that lasted longer than 2 days and felt like a holiday?

Do you feel your online hair extensions business has taken over control? If the answer is yes, you did not build a business but created a job with less days off than your previous job!

An online hair extensions business does not have to be a job.

In the beginning of your own hair business you must work long hours, that’s the bitter truth. Everything is coming your way and you should deal with everything. No freedom, no control, no day off. Fun, excitement, doubts and disappointments is filling this time.

After this stage, you will start to get your grip back on life. You will learn the tasks to perform and how to embed them in your business. But you will still have to work long hours, because you cannot delegate this to anybody else.

If you feel you are in control and you know what tasks you can delegate to others, or automatize, you will also get back your freedom. Now you are your own boss of your online hair extensions business. This hair business will operate also when you are not around.

Stop driving sales!

It seems odd but the best way to regain control and freedom is to stop being the machine that feeds your business. Stop driving for sales, all by yourselves. If you do not manage to halt being the only source for new business, you will never be able to scale your business.

You need to have a business that is generating value for your clients but also is ready to grow.

I mentioned it before, you get the best ideas when you can relax. Step away from day to day business. Is it clear WHY you want an online hair extensions business? It’s amazing how your brains will work for you if you imagine, what the goal is of all the effort you put in the business.

What would be in it for you, your loved ones and clients if your business was a machine build for growth? A hair business that was not consuming all your time?

Wrong ideas that keep you from your own online hair extensions business

What can hold you back from the big step to create a business that runs like a machine?

-The risk.

A real business might fail because a huge number of businesses do not make it their second or third year.

Okay, but that is because most of the business owners have:
no clear model, few skills, no mentors or advisors, and an inadequate support system.

In other words, it’s not the businesses that fail them. They fail their businesses because they don’t invest the time and energy in themselves as owners. They work hard, but they work hard at the wrong things. They work at the job of doing their business, not at their role as a business owner. It’s not about hard work, it’s about smart work!

Create a community around you of people that support you. Invest to strengthen your skills, this will reduce the risk you fail as a business owner.

– Too much time

You need to invest time to turn an idea into an online hair extensions business. But you need to create a hair business, not become self-employed. This means you should build a business that will function well without you. With every step you take, think on how it can be done without you. This is the great thing of an online business; many operations are constructed you do not even have to be there! Like an automated shopping cart on your website, or payment module.

– How to stay in control of all this?

Stop to think you need to be in control of every detail of your online hair extensions business. Instead, learn to build your business with the systems, team, controls, and scalable solutions in place that enable it to operate independent of your autocratic control. The more you build for personal control, the more you’re trapped into being there daily to exercise that control and to run your business. If all decisions and key actions must come back through you, then you become the single greatest bottleneck inside your own business.

– I do not have the money

Again, an online hair extensions business has many advantages, you can not only automate many tasks, you do not need too much money to start. Many business started with a capital of $ 10,000 or less. Focus on your expenses and see how you can create a community of business owners where every business owner helps each other with the tools and expertise in house. Or what about crowd funding?

Ready to start?

Are you ready to grown your online hair business? Check the Business Package now!

How much money to start a Hair Business

How much money to start a Hair Business

Home 9 Tag: Hair Business ( Page 9 )

How much money to start a Hair Business?

It is good to ask yourself the question on how much money you need to start a hair business, or any business. Because starting a business means you are willing to take risks. Not the risk to lose everything you care about, but calculated risks. For this risk and the investments needed, you should have enough money to start your business.

Take your savings and hair sales into account

If you want to start a hair extensions business you take a risk, and from some of you I receive the question “How much money do I need to start?”. In other words, how much do I have to invest? If you calculate the capital required, you know how much you must set apart, or to earn with your first sales. When you want to know how much money you need, you also have to calculate how much money or profit you can make selling hair. The calculator on this site will help you.

It is about investing time and money

To start a hair business means you must invest two things: time and money. These two are very closely related. For example, because sometimes if you do not have the money to hire a marketing consultant, or web designer for your hair store you can decide to invest time to learn and do it yourself. If you have money you can build up brand name recognition by spending big bucks on advertisement.

What is needed for your hair business?

You like to have a list of steps with the investment needed to start a hair business, please continue reading.

Do you want to create your own online store?

Dream: $ 85

Every great journey starts with a dream. The beautiful “Eureka!” moment at night or sometimes even at day time. The moment everything comes together and you realize the reason of your existence, you want to start selling hair!

Now you will notice your senses pick up every information about hair and beauty, about business opportunities and business cards designs. It’s like everybody suddenly talks hair!

Dream Big!

You will dream about what you want to achieve, please do not allow room for limitations. Do not think what will be the cost to open a beauty supply store? Or how lucrative is weavon and attachment business? You have to dream as much as possible, because this is the creative stage that will give you hair business changing ideas. So instead of how much does it cost to sell hair, you dream of all the ladies or men you will make happy because you have the best hair solution of the world! Dream big!

This phase is full of energy and except for the investment in a bottle of Champagne that you only will open at the day of the launch of your hair business you only should invest time.

A lot of time but you will not care, enjoy this phase, Breath the air full with ambition and passion.

Think: $ 20 – $ 1,500

When you are ready for it, and everybody has her or his own “enough is enough” moment, you should stop dreaming. Will you make your dream work for you, or will you keep your dream to escape from the 9 to 5 job you have?

Of course, you preferred to make the dream work for you, otherwise you would have googled other search terms. Instead of “How To Start a Hair Business” you would have googled “ Business day dreaming”.

The hair market

Now you start to analyze the hair market. Who is selling hair? Where to buy hair? What is wholesale? Who wants the hair I will be selling and how to tell the world I am selling hair? These and many more questions will pop up in your mind.

 

Invest time or money?

This is the first time you must decide if you want to invest money or time. You can hire a company to do the research for you, and leave this fun part to others. Or you can start to google hair stores, hair suppliers, and perform a market survey. You will have to invest more time to talk hair with a lot of different people, but you do not care. This is the fun part because it will stimulate your brains with many more new ideas! Ideas on how you will be different from the rest. Different from the competition.

Hire a coach

To hire a consultancy firm to gather the information about the hair market will cost you at least $ 1,000 to $1,500. Some have the information on the shelf and others will collect the data for you.

Training Market Survey

If you prefer to do it yourself, you can decide to go for a training about a market survey for a couple of dollars. You must invest the time but you will not put your savings at risk.

Free market survey

The market survey has to show how big your niche, your special place on the hair market is. How many people use hair extensions and wigs in the region you focus? Facebook and Google Ads have tools to give you this insight for free. Before opening your hair store, you need to know for example the names of weavon and their prices.
To understand the market you need to know where can i buy bundles of hair to sell? Who are the hair vendors and are there wholesale hair vendors near me? What are their conditions on price, minimum order quantity and shipping?. Check the free 40 questions to ask your hair vendor to be sure you do not forget any important question.

The competition

You are not alone, so who else is selling hair, who is the competition? A simple search on social media, or on google will tell you the names of human hair retailers. Visit the hair store, mail them for information about prices and you have a good insight in the hair market possibilities.

Now you have a free first high level overview of the hair market, from client to products and competitors.

Analyze: $ 30 – $ 1,500

Now you have both the idea and the information about the hair market. It is time to start to analyze because the purpose of all this insight is to be different from the current stores in the hair business.

This is the phase to brainstorm, to take that nice drink, but wait it’s still too early for the bottle of Champagne. The phase to see a pattern, what is everybody doing in this business but not matching with the client’s needs? What do the clients need but is nobody offering now?

Easier said than done, but take your time, talk with people and challenge your ideas.

Again, you can hire a consultant or accountant, be ready to invest another $1,500. .

Testing: $ 1,000 – $ 2,000

Now this is the time to test the hair. Use Google to find suppliers, start with a long list to end up with a short list. Call or mail these suppliers, test their communicational skills and client focus. Order samples or retail orders to test the hair.

Did I do the right thing?

This is the phase with mixed feelings, the first time you will have doubts if all this was a smart thing to do. Suppliers who do not respond, samples to pay and smelly packages to open. The hair you will receive will surprise if you feel the hair slip through your fingers, so soft. Or it will hurt why you paid so much for a retail order of maltreated hair, of which you do not even know if its human or synthetic hair.

This phase does not only give you the highest level of stress, it will also cost you a lot of money if you do not manage to find the proper supplier.

Hair Samples

If you are not going to travel to countries famous of their export of human hair, you still should put $ 1,000 to $ 2,000 aside for this phase. You must pay for samples or the retail orders and if you find a supplier who is willing to invest in you too. You still should pay for the expenses of third parties, like shipping, payment or custom duties.

It all depends on your desk research and if you manage to find the supplier who can deliver exactly the hair you need to know how much money you are going to need.

To safe you time, money and frustration I prepared the All-In-One Hair Business Package.

Spread the word: $50 – $ 1,500

Now you can start to tell the world you are in business. You know how to be different, where to get your hair from and where your clients are. All the ingredients to steam up for success and profit.

Your Domain Name

Invest time to find a good business name and benefit from the free domain name Bluehost offers you with their hosting package. For a few dollars or less a month you can have your own brand name, domain, hosting package and 24/7 support.

You can start with a full fledge webstore from shopify to offer and sell your hair extensions( enjoy the 14 days trial to start selling without expenses). If you prepare yourself in advance, you can start selling hair at day one and have 14 long days you can sell hair without any charge for the store!

Find your clients and interact

To interact with your ideal clients, you start a Facebook page, Pinterest and Instagram or Snapchat. The exact mix of social media depends on your ideal clients. Be there where they are. Limit yourself to 3 platforms to start. You must interact with your followers and this is time you must invest. Social media is free, but cost you a lot of you free time too!

Now you are in business

Be smart if you invest in stock, limit the money and select a hair supplier who can deliver the hair very swift.

Distributor

Consider to start as distributor and start selling without stock, this will reduce the risk for you but still gives you the possibility to start selling hair.

Now you can start selling, but before you open the bottle of Campaign, mail or app me the day you are going to open so I can do a big and warm shout out for you!

Don’t lose your hair business due to an email hack

Don’t lose your hair business due to an email hack

Don’t lose your hair business due to an email hack

You run a great hair business on social media, with a growing flow of visitors who rather often leave a comment. This is fun hair business; you only wish you had more sales. But you know this will come over time. Do not hurry the hair business.
Suddenly from one day to the other you get less comments, the number of visitors decline and your sales fall! What has happened to your hair business?

hair business

Most probably your hair business has been hacked.

What might cause this?

Do you use a @yahoo.com, @hotmail or @gmail.com account for example, but no business account?
Do you place the name of your hair store on the left side of the address name? For example, besthairshopatlanta@yahoo.com?

If you said yes to these two questions, I recommend you to read further to keep your hair business.

You can’t hide your success

If your hair business is doing well, and that is easy to see for everybody because you will have nice comments and a lot of inquiries on the social media. You can’t hide your success. As a matter of fact you want others to see you’re are doing well. This is the best way to grow your business.
If you have a growing number of followers, but you still use a non-corporate email address, big chance somebody will benefit from your success and steal your traffic and thus your clients.

How can somebody steal my clients?

It’s very easy for the competition to steal your clients, or at least to take away the traffic you generate with all your effort. All the competition has to do is:

  1. to register a new domain
  2. with your besthairshopatlanta name, or any other name
  3. publish a website that has the same
  4. design
  5. logo and
  6. colors of your brand and

people searching on the internet for your brand will end up…. in the webstore of the competition.
That’s an easy way of doing business for very little money, and you did all the work.

For very little money you can protect your own business

Unless it is your intention to help others grow their hair store, protect your own store and claim a domain. Be smarter than others and register your domain, for 50 dollar or less you can already protect the business you have built up so carefully the last years.

You can wait until it somebody steals your clients, or protect your name, brand, and clients now!

Make money with hair extensions blogs

Make money with hair extensions blogs

Passionate about hair? Make money with hair extensions blogs

 

This morning in Church I learned one has to be humble in life. If you are invited on a party, it’s better to take the least comfortable seat instead of the chair next to the host. True, but I see too many times the opposite happens. People who have something to tell, do not even show up on the party! And that’s a waist of talent and energy!

Weekly I read at least 20 to 30 emails or I have the same amount of Skype calls. Mails or calls from people who share their struggles and ideas with me. All about the start of their hair business.

I love to answer their questions. I prefer the Skype calls because it allows me to really connect. It allows me to start a conversation and to figure out what is holding people back in becoming successful and to earn money in this beautiful industry.

 

You know what?

In most cases these people have great ideas, have the passion to make people look and feel good or they are just awesome people to talk with. In the conversation they really make me enthusiastic and they inspire me with their energy, ideas and talk. I mean people who work together with others, people who talk full of passion about a possible niche in the hair market or women who want to start a hair business to empower others.

At the end of the call there is so much energy, and most start their own business or hair extensions blogs or YouTube channels. They just needed a chat with somebody else, to share their ideas and … to start.

 

Please start the world is waiting for you!

But what with the people who do not call me or somebody else to chat about their hair ideas?

How many ideas stay below the surface?

How many inspiring people keep on dreaming only because they do not share their ideas with others?

 

To all these women I want to say, or shout of needed. “If you have a great idea to start selling hair or you want to inspire others through your hair extensions blogs or vlogs. Please start! The world is waiting for you, really.

Start your hair store, or inspire others with your hair extensions blogs or vlogs, inspire other women or men to look and feel good, anything but please do not wait no longer!

Inspire others with your passion for hair and earn money while you make others happy.

Now it’s your moment of fame and claim your name!