How to Sell Your Hair Extensions on YouTube

Nov 25, 2019 | Prepare for the Launch, Sell Online

Video, or movies deliver the most engaging content, and are seen as the best medium to show the beauty of the hair you are selling. Learn how to sell your hair extensions on YouTube.

Draw the attention for your video using a picture

To survive, our brains are trained to make decisions what gets our attention in seconds. When we all lived in the mother continent, Africa, this was the difference between eat or be eaten. To be honest, times did not change that much. Now it is the difference between selling hair or keep on dreaming. You need to make sure, your marketing message gets the attention. If not, nobody will ever see your gorgeous hair.

The thumbnail, the first impression

Make the thumbnail, the image that YouTube will display before people click on it, outstanding. Try to make something special out of it. The thumbnails should be an introduction of what the video will be showing. If there is a mismatch between the video content and the viewers expectation; they will bounce away before they will understand your message. If you want to know if the thumbnail you picked meets viewers expectation, check the drop-off of viewers in the first 10 to 15 seconds of your movie.

The thumbnail should inform the viewer about your brand. If you already have loyal followers and clients, they will be much more interested in your messages. Often before they will click on the message of the competition, unless they are not happy anymore.

Please, make sure the resolution of the image you use for the thumbnail is high enough. You must avoid blurry images. Check how the images look at the various devices, like smartphone, tablet or laptop.

You title should be short and telling everything, or at least make the viewer curious about what you are going to tell in your video.

Launch your own hair store with the all in one hair business package, complete with hair samples

Drive your viewer to desirable action

Great your video is being watched, but you produced the video with a goal. Do you want:

to grow your YouTube channel (subscribe!)

to increase the watch time, which gives your channel a higher ranking

an interaction with your audience

your viewers to visit your website or hair blog.

YouTube helps to drive action from the viewer. These calls to actions are the reason you have published these videos.

YouTube works with cards to:
– promote a video or playlist,
– promote another channel,
– encourage viewers to participate in a poll and
– guide them to your website or blog.

Using the cards help you to get messages on the video that will encourage the user to interact.

You can also edit your movie before you upload the movie to YouTube. Using an editing app will give you more freedom to place your call to actions in a more creative way.

Experiment until you have the best performing video

Producing movies is one of the most creative ways to share your marketing message. You can experiment with how you play the movie, portrait (with black fields on the left and right side, more or less colours and much more variations).

Because every business is different, and every audience is different I advise you to experiment. To see what kind of production has the highest level of engagement.

No need to re produce the Titanic

Your video does not have to entertain your audience for a very long time. Although there are videos of one hour and more, but these are most often instruction videos. For example with the aim to build a website from scratch to the launch.

A short video per topic allows your audience to be selective in what they want to watch. Because of this their engagement will be higher as they choose themselves to see more about the topic.

Do not forget

After you published your video, you need to promote your video. Use all the channels you have available. Like Instagram, Facebook or twitter to tell the world about your latest video.

You can also include your latest release in your newsletter or embed it on the blogpost.

The more channels to share your video, the better. You can even integrate your Youtube channel in your Shopify Hair Store.

Neither should you forget to add the right key words. YouTube is one of the largest search engines, so make sure people will find your story.

Ready to Sell Your Hair Extensions on YouTube

Let me know if you are ready to post a YouTube movie to sell your hair. So I can promote you too!

How to grow your followers on your Facebook Hair Business Page

Nov 24, 2019 | Launch Your Web Store, Sell Online

With millions of people wearing Hair Extensions using Facebook, of course you launch a Facebook Hair Business Page. That is free marketing to get connected to your ideal clients. A real connection means interaction. Facebook is a social medium platform; this means there must be a two ways interaction. You post something that must trigger a response from the other person. You want them to keep on watching your video, comment on your blogpost or like what you shared.

Learn with this blogpost how you can start the conversation with your ideal clients. A conversation that will lead to a call to action, make an appointment, a chat or even a purchase on your online Shopify hairstore or in a real store. .

Help, nobody reacts on your post!

We all have been there. You have something interesting to tell the whole world should know. You wrote a blogpost about the hair you sell, found a new hair supplier or saw something funny. You write some text, add a picture and press on the post button! Now wait and see!

After 5 minutes nothing, one hour later only one person noticed your post, but did not like it. The next day 40 people saw the post, but again no like, share or comment. How are you going to grow your Facebook Hair Business Page if nobody reacts?

You could ignore the fact nobody responds, because after all you like what you wrote. But the problem is, only when you post engaging hair stuff on your Facebook business page, your messages will reach more people. And only this way you get the right growth.

So, let’s see how we can start people to respond on your Facebook postings. You will read about what firms like buzzsumo discovered after analysing nearly 1 billion Facebook Postings. But also how you can analyse your own Facebook Hair Business Page.

Stop guessing why nobody reacts on your postings

Please, stop trying to guess why your Page about Hair Extensions is not performing that well. To improve the growth and interactions on your Business Page you need a strategy. Let’s call the strategy: “I can grow my Facebook Hair Business Page “.

The best combination for growth of your Facebook Business Page is to know:
– what in general works and
– to fine tune this using the data Facebook provides for your own Business Page.

Do not start posting content on Facebook to only grow your audience. That will not work unless you want an audience that follows you but will never be active on your page in the future. Better to attract followers that like the content you share and are eager to see you posting a new video or image.

Launch your own hair store with the all in one hair business package, complete with hair samples

Facebook Insight learns you how to improve your postings

With your Facebook Business Page comes a free feature, Facebook insight. Here you can see how others interact with your Facebook Page, what they like, how many people did you reach. You can see for all your postings.

I recommend checking this every day. Use the information to improve your postings based upon the needs and behaviour of your own followers.

Ask your self questions if you see the results of your postings.
– what is the difference between the various postings,
– what can be the reason people like post A more then post B,
– or the other way around?
– also check the time of posting,
your audience might have a lot of hair styles and needs on their mind on Saturday afternoon for example. Make sure next time to post at that moment of the week.

To train yourself write down for every new posting what you think will happen in terms of reach, and interaction. If you see the actual results you can learn this to improve your own learning curve. Next time you can post content that is more aligned with your followers’ interest.

First see, then believe!

With this post I will take you by the hand to improve the engagement or interaction with your Business Page. I will use my own Facebook Business Page for How to Sell Hair Extensions as a test case. At the time I wrote this blogpost I have 2.939 followers.

Okay, you can say, more engagement will not completely lead to a higher number of followers. But if people like what they see on my Facebook Page, they will also more likely follow me. And number of followers is also a rather simple indicator to follow. You can follow this number of followers also, so you can see any time of the next coming weeks if the strategy works or not. If you want to see it works, I recommend following the strategy and my Facebook Business page. If you see it does not work, you can unfollow me. Deal?

Follow How to Sell Hair Extensions on Facebook

The first step of the strategy is to plan what kind of content your audience will like and interact with most. Remember, this interaction can be liking, commenting, sharing or watching.

Avoid spamming your followers and post as many content as possible. It is smarter to limit the number of postings but to deliver high quality content. The quality of the previous posted content you can see on your insight page of your Facebook Hair Business Page.

The order of the content with the highest engagement is:

– Video
– Question
– Photo
– Giveaway
– Links
– Coupons

This overview is very interesting. In many occasions people use the Facebook Business Page to lead people to interesting content on their website. But this overview tells us, a link is one of the least popular contents. If you still want a link to your blog or website, try to first post an image. 2 hours later edit the post and add the link to your blog.

If you want to know the ratio of the various type of postings, keep the following in mind:

70% video posts
20% image posts and
10% link post.

One engagement is not generating one deal

Marketeers understand it takes at least 7 moments of interaction between your marketing message and the ideal client seeing the message, before they will express their interest in your hair. This means you need to keep an eye on this number. The interactions can be in different forms, via your social media, your hair blog or website and direct messages or WhatsApp. Not the platform, but the number of interactions is important.

Video, Video and Video

For Facebook the content that leads to the highest engagement is video. And why not, because a video comes the closest to real life interaction between people. You can see what you hear and if there is a person to see on the video you can see the nonverbal reactions too. If people watch your video, you managed to make them stop doing whatever they were doing. Now they focus on your message about hair extensions. Video also ensures the highest level of comments or shares. When people watch your video, you made an emotional contact.

You do not need to record a new blockbuster; the optimal length of a Facebook video is between 3 and 5 minutes. With the highest number of viewers between 3:00 and 3:20 minutes. Make sure any CTA, like subscribe this channel or link to your website, is placed around this time, even if your video is longer. Avoid videos of 1 minute or less, that is too short for Facebook.

Do not forget to add a call to action for the viewers. After watching your video message, they will have the question: “Nice content, now what?”.

Why would people share your post

To have great content is one, but what if people like to share your message? This is free advertisement of your Facebook Hair Business Page. Every share is a potential new follower!

The New York times analysed why people share information online, and they learned people share:

to delight others with valuable & entertaining content

to identify and present ourselves to others,

to foster relationships,

for self-fulfilment,

for spreading the word about issues, products & brands.

In summary, you should teach your audience something useful, something that relates to a niche in which you are an expert and to do it in an enjoyable way. For this it is helpful to make a profile of your ideal client.

Do not only offer bundle deals

Use Facebook to entertain and educate your followers and interact with them. Do not only post a new bundle deal followed by another. Who will ever talk to their hairdresser again, if she only talks about another hair care product to buy?

Summary, what to do and not to do to grow your Facebook Hair Business Page?

– Create a I can grow my Facebook Hair Business Page strategy

o Do not spam your Facebook followers with a lot of content only to have more reach

o Only attract followers that like your content and look forward to seeing more

o Check your Facebook insight daily to see what works and what doesn’t

– Check if my strategy works and the number of followers grow, otherwise unfollow me

– Plan the type of content, video, image, question, link, giveaway

– Use the right mix: 70% video, 20% images and 10% links

– Plan to have at least 7 moments of contact with your audience

– Record video with a length between 3 and 5 minutes and a call to action at 3 minutes

– Do never forget a clear call to action, help your follower to make a next action

– Teach you audience something useful in an enjoyable way

– Do not only post offer bundle deals

– Yes, I know the previous line was the same as the other line about bundle deals, please do not only post bundle deals 😉

– Follow me on Facebook (example of a clear call to action)

Follow How to Sell Hair Extensions on Facebook

Start the Best Hair Extensions Store in Coffeyville, today!

Nov 23, 2019 | Find Hair, Make Your Dream Happen, Prepare for the Launch, USA

There is always room for improvement, and if you have been dreaming to sell hair for a long time, how about start selling now! Suppose you live in Coffeyville, Montgomery County, Kansas, United States. I can tell you there is enough opportunity to start the best Hair Extensions Store.

Opportunity, sell to salons in Coffeyville

If you want to start selling hair extensions, you should never forget to check the market. How is the hair market in Coffeyville? They have over 20 salons that refer in the yellow pages they also sell hair extensions. That as a good base to start the conversation. Ask the salon owners if they are interested to get their hair from the best Hair Extensions Store in Coffeyville. Local for local, right!

Some are only beauty salons and to help them to broaden their service offering by directly selling hair could be an interesting opportunity.

Step one, find your potential clients

First, let’s see the list of salons and hair stylist below, they are all located in Coffeyville. Plus, you also have potential to sell your hair to salons in neighbouring towns. But let’s focus on Coffeyville first. By approaching the salons and hair stylists, you do not need to invest strongly in marketing. The existing client base of these salons and stylists, will indirectly become your client base. Of course, you are not going to steal them away from the salons. You will only grow, if you respect your clients and work as a partnership.

Again, please find the overview of salons:

The Envy Salon & Day Spa
The Hair Junction
Diva’s Hair Salon
Headlines Hair Studio
Head to Toes
Jan’s Style Salon
Paradise Hair & Tanning Co.
SmartStyle
Left of Center Hair Design
Cuts& Tans
Studio Blue
Styling Corner
Hair Time
Kim’s Cuts & Styles
Hair Center
Unique Reflections
Hairology
The Hair Mill

Launch your own hair store with the all in one hair business package, complete with hair samples

Elevator pitch for visit to salons

Before you pick up the phone, or plan to visit these salons, you need to think of what your value added is. Who you are and why they would give you the opportunity to sell hair to them. What will be their profit from your offer? A short story you can tell with confidence. You only get the opportunity once to introduce yourself, so make sure it is a moment they will not forget and makes them to want more! Tell them what you want, namely, to solve all their struggles on hair extensions.

How to become the Best Hair Extensions Store in Coffeyville?

You will become the best hair store if you know how to listen. Listening should be your main activity to start with. What is it the clients of these salons are looking for, what price are they willing to pay and what they like and do not like about hair extensions. I can tell you, if you manage to get the feedback of only half of these salons you will be the smartest hair extensions seller of Coffeyville! These salons only have the overview of the needs of their own clients. But you will have the ideas and struggles of all women and girls of Coffeyville!

Do not look for a wholesale supplier before you have finished all the previous steps

Now, you can ask me for the best hair supplier, because you know exactly what your clients, and their clients need. You will be the hair guru of your town. You can negotiate the conditions that will make your hair business profitable. But even more important, you will never have unsold hair, because what you purchase from the supplier is what the salons in Coffeyville need!

Would you like your own Professional Hair Webstore?

Yes!

Please tell me, are you ready to become the Best Hair Extensions Store in Coffeyville?

Stop trying to sell hair when you have the wrong mindset

Nov 22, 2019 | Get Help, Make Your Dream Happen, Prepare for the Launch

Every day I talk and chat with girls, women and some boys who want to start selling hair. “I want to start selling hair” is their opening line. Often this is the only motivation. Too bad, because 8 out of 10 of them will fail to make their dream come true, they will keep on trying to sell hair. They are not able to sell enough hair to earn back the stock they bought. Why? Because they have the wrong mindset. In this post I will tell you how to get the right mindset and how to start selling at a nice margin too.

Follow your dream, so bad so sad.

The inspiration to start selling hair, most often comes from the desire to buy gorgeous hair. I can tell this after talking to hundreds of women. Nearly always after the sentence: “I want to start selling hair” the second sentence is “ where do I find suppliers? ”.

If this is the case for you too, you skip one important step. A step of the highest importance. You will fail to ever sell one weft of hair, if you skip this step. If your goal is to start selling hair, you first need somebody who wants to buy your hair. No buyer, no deal. Somebody willing to give you the money she earned by working hard. She will only hand over her money, if you give her value in return. And she, not you, is the judge who decides if the value you have to offer, justifies the money she is going to sacrifice.

Too bad, many girls only focus on the supplier of the hair. My intention always has been to make them change their mindset. But again, too bad rather often they are only interested in finding a supplier.

Launch your own hair store with the all in one hair business package, complete with hair samples

Solve somebodies’ bad hair day

You give me hope, because you are still reading this post. This means you have another mindset. Or even better you are prepared to consider changing your mindset, because you want to sell hair.

Think of this. Under what conditions are you willing to give your money to a store owner? When will you pay the price they ask? Only when you are sure they understand your need, or your problem. Or not? This is the same for your ideal client. She will buy from you, but only when she feels you understand her needs. If you manage to convince her you have the ideal solution for her needs, she will buy your hair.

So, the second line after, “I want to start selling hair” should be:

– because I see a lot of girls on my campus in need of a reliable hair supplier, or

– at the hospital, I see a lot of women who suffer hair loss but cannot find a wig supplier who understand their specific needs, or

– …. Any other problem they share.

If you can listen to your ideal clients and bring them the solution, they need you will start selling hair. You will no longer keep on trying to sell hair, but actually start selling.

At a very nice margin too. Because people only negotiate the price of the hair down if they feel the value of the solution (I.e. the hair extensions) does not follow their needs. Because you have been listening and searching for a solution of their problem, they are prepared to pay the price you charge. Because they trust you are acting in their interest.

Congratulations, you are ready to start selling hair

Now you know the problems your ideal clients are facing; you are ready to help the with the right hair. No longer only trying to sell hair. And this knowledge of their needs will help you to ask the hair suppliers the right question. And to get from them exactly the hair your clients want.

Share with me in the comments below, is it difficult for you to listen first, before you look for a hair supplier?

How to Design a Successful Hair Extensions Blog

Nov 22, 2019 | Prepare for the Launch

Home ( Page 13 )

How to Design a Successful Hair Extensions Blog

Would you like to make money with your passion for hair, but you do not want to sell? Or you want to save some money first before you open your store? In that case, inspire others with your love for hair and start a successful Hair Extensions Blog.

To make money with your blog it is not enough to write blogposts about hair. Or to share the best images of girls with weaves, braids or extensions. You need to seduce your audience to get from a relaxed reading mode to action. They need to click the right buttons or links to get what helps them and generates cash for you.

I will tell you how design will help you to create your own successful Hair Extensions Blog. Successful stands for an awesome user experience. Plus enough money to fulfill your goals.

Interesting enough? Please continue reading!

A successful hair blog design ends with the right colors

If you tell a story to somebody, you can use your hands or the tone of your voice to add emotion to your narrative. This directs your audience through the story and helps them to give the right reaction. Make them laugh by adding a funny face to a joke you told. Or get a standing ovation by making a deep bow, after you told a compelling story.

All this is not possible when you only show some letters on the screen, making words and sentences. You need to help your audience to take the right actions. Using colors to your hair extensions blog, or website.

Be aware. You need to know:
– which colors pair well with others,
– what color schemes are available to produce effective designs and
– which emotions each color evokes and communicates.

And avoid combining colors that give an uneasy experience to the visitor of your hair blog.

Use the color wheel for the design of your hair website

Having around 17 million colors at your disposal to use for your hair store or blog, it must be reassuring to know there is a structure that visualises the relationships between all these colors.

It all starts with three color groups to find countless vibrating color combinations:

– Primary

– Secondary and

– Tertiary

Primary colors

The first group everyone knows, this group consists of red, blue and yellow. These colors form the basis for all the colors we can see.

Secondary colors

This group of colors we all learned at nursery school. Mixing the three primary colors gave me at least a wide variety of other colors like green, orange and purple. I proudly took them home on my new shirt!

Tertiary colors

This group of colors forms when mixing a primary and a secondary color. This also gives lovely names, like Vermillion, Chartreuse and Amber.

From cool to warm colors

All colors have a warmth value assigned to them, classified as warm or cool.

Warm colors range between red and yellow. Which include various versions of those colors in addition to orange. This also comprises colors such as brown and tan. These are “warm” colors in that they suggest a sense of warmth. For instance, fire is associated with warmth, and it burns between the spectrum of reds and yellows. Warm colors can also promote a feeling of aggression and are considered bold.

Cool colors are given this designation because of their calming nature. They’re often associated with winter climates or water. These colors range between blue, purple and green. Most grey colors fall into the cool category as well.

Use the lightness of a color

When you increase or decrease the lightness of a color you will get various tints and shades of a hue. Tints occur when white is applied to a color. Shades, when black is added to a color.

Shift the attention of your blog visitor to the button you want them to click

Use the contrast, to play with colors that are opposite of each other on the color wheel. A button in a contrasting color draws the attention. If you have a buy button on a red page, make sure you subscribe or you buy now button is yellow.

Color palettes for your successful hair extensions blog

Enough theory, now it is time to show you how to make it work for your hair extensions blog.

The following call to action will open for you the color wheel.

You prefer a professional client friendly online hair store?

Yes!

Now you can follow seven different schemes:

– Analogous

– Monochromatic

– Triad

– Complementary

– Compound

– Shades

– Custom

Analogous color schemes

Analogous, or comparable color schemes apply three or more colors that are next to each other on the color wheel. There is one dominant color, combined with a second to support, and a third to accent the color palette.

Analogous color schemes create a visually pleasing and calming display. But watch out, they do not provide much contrast.

Monochromatic palettes

A monochromatic palette utilizes a single color with varying shades and tints. Each color is derived from the base color. This provides an immediate sense of harmony. You should use a contrast color to make it less monotonous.

Triadic Color Schemes

Triadic color schemes, much like complementary schemes, provide additional pops of color while allowing for some flexibility in the range you can use. These consist of three colors that are equidistant from each other on the color wheel.

Complementary color pallets

Colors that are opposite each other on the color wheel, known as complementary colors. The high contrast of complementary colors creates a vibrant look, especially when used at full saturation.

Compound color scheme

A compound color scheme is created when you choose a color and the two colors adjacent to its complementary color. While similar to a complementary color scheme, the addition of adjacent colors helps to create a more interesting color palette but with less contrast.

How do the visitors of your hair extensions blog or webstore react on colors?

Now you are a master in the color technique. And you understand the background and combinations to make or to avoid. So now you are ready for the psychology. How do the visitors of your hair extensions blog react?

Choosing the right colors can help you to communicate the context and emotion of a product or service to the visitor of your blog or webstore

Red: Passionate, energetic, angry
Orange: Optimistic, playful, fun
Yellow: Welcoming, intellectual, impatient
Green: Prosperous, balanced, growing
Blue: Peaceful, loyal, cold
Purple: Imaginative, royal, spiritual
Gray: Unemotional, compromising
White: Innocent, pure
Black: Luxurious, powerful

I recommend using this list of possible desired or undesired responses when you wrap up the mission statement of your hair business. See how your ideal client, and the hair they need aligns with the base color of your website or blog.

Red alert!

It can be attempting to mix colors until you have the most energetic and eye-catching combinations. But please be careful. Some combinations will scare your visitors away from your website.

Use neon colors sparingly. While the use of neon colors can feel hip, they are often hard on a user’s eyes.

Avoid vibrating colors. Vibrating colors result from pairing two colors with high saturation together that may be complementary to one another. It creates a glowing or moving effect, which also can be hard on one’s eyes.

Avoid color combinations with insufficient contrast, dark letters on a dark background for example.

Tips

Buy Now button

Use contracting colors to draw the attention to call to action buttons. Do not show your button in full color if the visitor still needs to finalize another action. Like to fill in a form.

Let the button change colors if the visitor hovers over the button. This will again draw the attention to the button.

We all like whitespace!

It is amazing what some extra whitespacing will do to the comfort of the reader of your blog. Experiment yourself to see how much more relaxed a piece of text is, when there is more white between the lines.

Start a successful hair extensions blog

Start your own blog and generate money as of day one while inspiring others with your views about the hair business. Your first day as a financially independent woman!

AliExpress Hair Top Store Rosabeauty

by Stefan Franken | April 1, 2017 | Get Help | 0 Comments

7 years in business on AliExpress this hair store and with high consumer ratings. Read why.

How to keep your clients when the hair prices rise?

by Stefan Franken | July 1, 2021 | What Price is the best? | 0 Comments

Did you receive the new pricelist of your hair vendor? Big chance now you understand the hair prices are rising significantly! You feel it in your own...

The Best Period to Launch a Hair Extensions Business

by Stefan Franken | August 9, 2017 | Sell Online | 0 Comments

Throughout the year I work with ambitious people who want to launch a hair extensions business. The big question is very often what is the best period to launch a hair extensions business? The best is to launch in a period thousands of eyes are searching the internet...

This blog is number 7 of the best Hair Extensions Blogs: Expertido!

Nov 21, 2019 | Find Hair, Launch Your Web Store, Make Your Business Grow, Make Your Dream Happen, Prepare for the Launch, WholeSale Companies

Our blog is number 7 of the best Hair Extensions Blogs: thanks Expertido!

Every time when a visitor or client gives me their feedback, it means a lot to me. Especially when the feedback is positive. I started the How to Sell Hair Extensions Website to support you. You who wants to start selling Hair Extensions, Weaves and more.

To have the website selected in the top 10 of the best Hair Extensions Blogs nearly made me cry from happiness. Today I received the notification email from Expertido with the badge that comes with it. Out of 212 Hair Extensions blogs, we made it to number 7!

I must thank you!

This excellent position is only possible for the questions and challenges your shared with me. I can only perform relevant research, develop new hair business solutions if you keep on sharing your questions. Your questions very often are the source for a new blogpost. So, thank you very much for inspiring me.

Number 7 best Hair Extensions Blogs

I like to repeat this, we made it to number 7 out of 212 Hair Extensions Blogs! Of course, this triggers me to aim at a top three position next year. Thanks to Expertido that is easy because, we now have a list of competitors we can measure ourselves against.

Follow How to Sell Hair Extensions on Facebook, Twitter or Instagram, and please share your questions with us.

What does Expertido do?

Expertido.org is dedicated to the consumer. They aim to provide the consumer with a thorough, unbiased and independent purchase advice. Expertido is growing to be one of the largest and most comprehensive product review sites in the United States. With tens of thousands of reviews and rankings in categories that include:
– fitness & outdoor equipment,
– personal care,
– infant care,
– electronics,
– home & garden,
– household appliances and
– much more.

Their aim is to reduce the number of returned goods, after an online sale. This should be possible if the expectation as promised on the website matches the value you receive at delivery. No more bad hair after your bought online, but the certainty you get what you expect!

Expertido does not only reviewed products. They also analyse and review blogs, in our case Hair Extension Blogs. The blogs have been reviewed based upon issues like:

– Data protection
– Utility
– Readability
– Promotion and commercial printing
– Social media appearances and
– many more characteristics!

Next year Your Hair Extensions Blog on the top 10 list of Expertido?

You know you can enter the beautiful and profitable business of selling hair extensions by start sharing your expertise in a blog.

How To Start Your Money Generating Hair & Beauty Blog

I am ready to support you with the hosting, blog design and if needed inspiration for blogposts. I would love to have a shared number one position with your hair Extensions Blog next year!

And for this year the number 7 position, thanks again!

200 + views within 8 hours after launch website for a Chinese Hair Supplier

Nov 20, 2019 | Prepare for the Launch, Sell Online, WholeSale Companies

Website for a Chinese Hair Supplier finished

Business is connecting people, and this is not different for the Hair business. Thanks to the internet, it is easier to get connected to leads and clients abroad. Not only easier but also cheaper. Yesterday I finished the launch of a website for a fast-growing Chinese Hair Supplier. It was a great project to work on. Not only with the design and launch of the website. Also with the growth of visitors to this website for a Chinese Hair Supplier.

The design of the Website for a Chinese Hair Supplier

The company knew what they wanted and that helps a lot when you design a website. Sometimes people only want a website and they need help to define what kind of site. This time was different. The principal, a Hair Supplier had some clear ideas about what they needed. They wanted to have a website they could scale up following the growth of the business. We shared quite a few WhatsApp messages. Based upon the first ideas and suggestions from the principal I first prepared a mock-up. A template of the pages of the website, with the colours and fonts to use.

Launch your own hair store with the all in one hair business package, complete with hair samples

Hosting company for DomainName and hosting

Once we had a common understanding about the needs and looks of the website, we agreed to select Bluehost for the hosting. A safe location for the website outside China ensures stable operations. This hosting company has a 24 / 7 support and me and my clients hardly suffer down time.

Combination shop and blog

The website is responsive. This means regardless the device the visitors are using like, phone or desktop they will enjoy the content without any limitation. Thanks to a combination of a web shop module and a blog module, visitors can for example zoom in on the products. But the Chinese company also wants to publish blogs to share their expertise about hair and the hair business.

Because the Chinese hair supplier preferred tailormade offers for their hair clients, it was not desirable to have a full fledge web shop. Just an outlet to show the products.

It was fun to work on this website, even with the time difference. I woke up early to be able to enjoy the input and suggestions of the principal about the Chinese Hair Supplier Website. I myself am in The Netherlands and thus my day starts short before midday for my Chinese Client.

200 Pageviews on the afternoon after the launch

Now we launched the website we need to grow the number of visitors. These visitors can contact the sales team using phone, WhatsApp or a contact form.

To get the first traffic I wrote a blogpost about wholesale hair in Kenya. This was my gift for the client because of the launch and all pages already attracted nearly 100-page views. Not bad for the first day after the launch. Especially if you realize we only measured during 8 hours. We installed Google Analytics after the launch.

Would you like to have a blog, website or webstore?

If you consider having an online presence, let me know so we can discuss your needs and support your hair sales with a tailor-made website, blog or store.

How To Start Your Money Generating Hair & Beauty Blog

Nov 10, 2019 | Africa, Launch Your Web Store, Prepare for the Launch, Sell Online, South Africa, USA, Website Design, WooCommerce

Start a Money Generating WordPress Hair & Beauty Blog

What if you are full of passion for hair and you have that great desire to make others look and feel good. But you feel you are not ready to start a hair store, yet. You like to chat with hair suppliers and to perhaps buy a sample order, but still the step to your own store is too big. Or you have a day time job or school to attend. A lot of passion and knowledge but no time or money to launch your own hair business. What to do now? Train yourself to forget about hair, or share your love with others and make some nice money in the meantime? If you prefer a money generating alternative, please keep on reading.

With this post, you will learn all about easily creating a hair or beauty blog on your own and how to start a WordPress blog. WordPress is a tool made for blogging and very user friendly. Below you will read all the steps needed to start your own hair or beauty blog. From picking the domain name, to sing up and how to create your own WordPress Blog and of course how to make a cash generating platform.

Who will start first you or your best friend?

No need to start now, you need to be sure you have sufficient time to work on your blog. But do not be surprised when your best friend started a blog, just before you did. No problem because now you can start the competition for real. Let’s see who gets the most visitors!
Click here to start a blog on WordPress, then use the tutorial below for the easy directions. Or contact me on WhatsApp (use green button).

Launch your own hair store with the all in one hair business package, complete with hair samples

Start a WordPress Blog

If you’re looking to start a WordPress blog for cheap, then choosing Bluehost for your hosting needs may be your answer. Bluehost is a great web host and I use Bluehost for all my websites and business plan clients.

The great thing of blogging, next to share your passion with others, is you can work from home, travel whenever you want, have a flexible schedule and more because it gives you the freedom to be yourself.

You do not need any license to make money with a blog, and you will easily generate more money than you pay for the blog hosting. Do not start to dream where to spend the money on, you need time to wrote the blogpost and to talk hair with suppliers and stylists!

Bluehost is one of the top web hosting companies and you can start your own blog with them for as low as a few dollars a month. Also, if you sign up using my link, then you will get your domain for free if you purchase a 12 month or longer hosting plan (a $15 value). I highly recommend signing up for the 12 month hosting plan through Bluehost. It’s affordable and you can save a lot of money by signing up for at least 12 months. Plus, there are no contracts and you can get a refund anytime, even after 11 months! Plus If you cancel within 30 days you receive a full refund on your hosting service. That’s what I call risk free. Start blogging and if you don’t like it, stop without losing money!

Okay, you can look for a free blog, why would you spend money on a blog if they are available for free? Well, that’s simple, because you will never get the traffic you need, others can easily steal your name and you will have much more trouble to earn money. Besides all this, if you prefer to save less than $ 4 a month with a free blog so you can make money the hard way, I will not stop you.

No limits to generate money with your own blog

Only with your own domain you can use all the available options to make money, run your own advertisements, publish affiliate links, offer direct advertising, etc.. Making money on Blogger or any other free blogging platform is very difficult, and in many cases never happens.

Why Bluehost

There are many reasons for why you may want to choose Bluehost for your WordPress blog and I honestly believe they are one of the best web hosting providers. These reasons include:

It’s easy to use. Yes, ANYONE can create a WordPress Hair and Beauty blog easily with my tutorial below. Bluehost makes it very easy to create a WordPress blog, also for other beautiful things like how to make cup-cakes!
Bluehost web hosting offers technical support.
Bluehost is extremely affordable and they offer cheap web hosting.
You can have a blog of your own and the only real expense you need to pay is the cheap blog hosting which starts for less than $4 per month.
You get a FREE blog domain.
WordPress through Bluehost is FREE.
If you sign up for Bluehost, but you are confused for any reason (such as how to set it up, picking a plan, pricing, etc.), you can always send me an email and I can help you out. Because I work with Bluehost and WordPress a lot.

You will be self-hosted. If you want to a money generating blog, then you will want to be self-hosted. All the money will be for you and you have no limitations.

If you plan on starting a blog on Bluehost and you are interested in learning how to start a blog on WordPress, continue below.

Remember, if you sign up for Bluehost, but you are confused for any reason (such as how to set it up, picking a plan, pricing, etc.), you can always send me an email and I can help you out. That’s what I’m here for so don’t be afraid to send me an email or contact me on WhatsApp + 31 6 234 44 902

Click here to start the process.

How to start a WordPress blog on Bluehost

1. Register your domain name.

You can click here to purchase a domain name and create a blog, then continue to follow the easy steps below.

If you want help to find a good name please read my page I wrote with an overview of the creative steps to find the best name for your blog

You can get your domain directly through Bluehost and make the whole process very easy. If you do this, you can get a FREE domain for the first year. You also get a cheaper monthly price when you buy at least 12 months of hosting, so the free domain just makes it even better. If you decide to get the free domain, just continue to the next step as you can buy your hosting and get the free domain all in one step.

If you visit Bluehost using this link, you will see the following page in your browser

Bluehost Website

The “Basic” package is most likely all you will need.

2. Buy hosting for your hair or beauty blog.

Setting up a WordPress blog on Bluehost is very easy. First, we will talk about the costs of blogging:
To receive the cheapest price to start a blog, then choosing the “Basic” plan is really all you need. It’s only $3.95 per month through my link (due upfront in full) if you sign up for 36 or 60 months.
If you sign up for a 24 month plan, then the price is $4.95 per month. If you sign up for a 12 month plan, then the price is $5.45 per month. $5.45 is still extremely affordable and it’s a great plan to choose (especially since you get a free domain at this price still!). If you are unsure about blogging, I would sign up for the 12 month plan as this is still a great price and very affordable for one year of blogging. If you purchase a 12 month plan, your total price is only $66 a year, which is still a great price. Plus, you still receive the free domain name when you sign up for 12 months or more which saves you money.

To start your hair or beauty blog the Basic plan is all you really need for now, so skip the Plus and Business Pro plans as they are more expensive. You can always change it later to a different plan if you want to (and just pay the difference), so there is no need to sign up for extra that you do not need.

The other item you may want to pay for when it comes to blogging is Domain Privacy Protection, which is only $0.99 per month. This is so that your contact information stays safe.

Other than the above, you do not need the other items that Bluehost sells, so I would uncheck any of the extras that are listed.

Remember, if you sign up using my link, then you will get your domain for free if you purchase a 12 month or longer blog hosting plan.

I want to reiterate why you should purchase at least a 12 month hosting plan. Month-to-month is less effective, and I highly recommend signing up for a minimum of 12 months for many reasons. By signing up for a minimum of 12 months, you will receive a free domain name, lower pricing, and you won’t have to deal with an expired website after each month. For example, if hosting is not renewed or if the card expires, then your website is down and you risk losing business (visitors/traffic) when you pay on a month-to-month basis. It’s also exceptionally more expensive to pay month-by-month rather than in one lump sum. The more years you sign up for, the less you pay, and tell me why would you stop with your money generating blog, until you made enough cash.

As I mentioned before, you can also receive a refund at any time, so I highly recommend signing up for the 12 months as it is the cheapest option. Some think that if they sign up for a yearly term then they are locked in a contract. However, that is not true. There are no contracts and you will be refunded should you decide to cancel. It’s a full refund within 30 days and then pro-rated after that. So whatever you don’t use, you’ll get back. There’s really no risk!
When you are ready to create your blog, follow the steps below to buy hosting for your blog.

Go to Bluehost and click the “Get Started Now” button.

Click on the package you are interested in.

Enter your domain name you registered with earlier, or sign up for a new domain name here.
Enter your personal and payment information.
Next you will be asked to enter a password. Make sure it’s secure as this information is very important. Do not forget to write it down, but you will also get an conformation email with all the details and to change your password.

4. Install WordPress on Bluehost.

Now you are ready to start to share with the whole world (I told you no limitations) about your passion for Hair and Beauty. Launch your money generating blog.

This part isn’t hard at all. Bluehost makes it very easy to create a WordPress blog and it is free.

When you are in your cPanel (you will receive a link to this in your welcome email from Bluehost), find and click on the menu that says “WordPress tools”.

This will begin the installation.

Once in the installation process, you must decide which domain you will want to install WordPress on, the user name for the blog and a safe password. Just follow the steps on the screen.

money generating hair and beauty blog

This will bring you to the design of your WordPress Blog. An easy step by step guide to help you to create a blog that fits 100% with your love for hair, beauty and other people.

Start making money with Adsense

Now you are ready to start writing, but first open an account with Google and apply for Adsense.

Do not forget to open an Adsense account. No matter how small the traffic is to your website, you can start to make money from your first visitor.

And now you can start writing and publishing pictures and video’s. By the way did you know you can use Adsense also to create money generating youtube reviews!

Do not forget to tell me about your blog in the comments below, so I can start to follow and recommend you to others!

Where to source hair at favorable prices?

Oct 15, 2019 | Find Hair, Launch Your Web Store, Prepare for the Launch, WholeSale Companies

Where to source hair at favorable prices?

This week Kahagi from Kenya asked me where to source hair at favorable prices. The aim was to purchase the hair at conditions that allows women outside Nairobi to purchase gorgeous hair at a fair price.

What are the retail prices of hair in Kenya?

To answer the question, of where to find suppliers who offer hair at advantageous prices, we first must analyze what the price level is. The challenge with comparing the price of hair extensions or weaves is the quality element. You can compare the price in Ksh, but you do not know the quality. Except you first buy all the hair and test the hair after installment. But this is not really an option.

The various A grades will not help you either, it works to compare the hair of one single supplier, but you cannot compare these grades between different manufactures or suppliers. There is no hair police, so nobody checks if the A grades are a realistic reflection of the hair quality.

Today, I will only analyze the price of the hair based upon the price. Some stores do and some do not share their prices. For the purpose of this post I compared the prices of some products that seemed to be comparable.

Hair Store Names

Be Your Own Boss in Kenya

What does the competition tell you?

I explained it was difficult to compare the hair of all the stores and re-sellers. But this does not indicate you have no figures you can use to estimate the price range for your hair. If you know these prices you will be able to start the calculation of what favorable prices you need.
For Kenya there are a lot of stores that publish the prices of hair, weaves and wigs on their website or Instagram account. I simply visited the sites and made a list of prices for Body Wave, Straight and Kinky, plus some wigs.
This exercise gave me for example the average retail price for body wave 16, 18 and 20 inches:

16 inch, Ksh 9,000;
18 inch, Ksh 9,800;
20 inch, Ksh 10,800;

You can make a nice bundle deal out of this!
These prices come from stores that have a certain reputation already. From a marketing point of view, you could consider offering the hair for a lower price. Next to the price of the competition, you need to take into consideration other points of the service offering. What about the transport, the expenses to store and conditions to maintain a good hygiene around the hair? What kind of after sales do you offer, will you accept returns, or only exchanges.
All these factors you must consider if you set your retail price.

How to calculate your retail price

I have shared several posts with how to calculate your retail price. For example:

How much to markup Donna Bella Tape In extensions?
How to create a profitable pricing strategy for hair extensions

You can use this information to guide you to calculate your selling price.

Human Hair at one third of the retail price

I can offer a bundle of Body Wave for say, one third of the retail price. In other words, you will have nearly 70% to cover expenses, like shipping (say USD 30 for the first 3 kilo and USD 10 for every extra additional kilo) and payment. Add the other operational and marketing expenses and you could have room to or lower the retail price if needed given the market, or you could have a higher profit margin.
If you want to be a middleman and purchase the hair to re sell to other stores or salons. You will have to control you expenses and keep an eye on the market. You will have to share the margin with the reseller. Here you can obtain a higher margin by purchasing the hair at a lower price by buying more kilos.

So, you can source the hair with me, or I can help you to find a reliable source for the hair.
Leave a comment if you are interested in hair for, at least, one third of the retail prices given.

Contact me on WhatsApp

I wish to sell hair extensions.

Oct 14, 2019 | Get Help, Make Your Dream Happen, Prepare for the Launch

I wish to sell hair extensions

Dintle contacted me with her wish, she mailed me:” I wish to sell hair extensions”. For me that is a good start. Dintle had a desire, she was motivated and that is always good for an entrepreneur.
Her mail ended with “Are you able to supply, and what can you supply?”. This did not feel good! Let me explain why and what the next step will be.

I wish to sell hair extensions

Again, this was a great start, you start with what you want to achieve. Selling Hair Extensions! This line is a great opening for an elevator pitch. In one sentence you make clear what your ambition is, no doubt about what you want.

Are you able to supply, and what can you supply?

Let me start to tell you, I can supply. I have info-products like eBooks, Templates and other documentation to guide hair sellers. I have time to share with you as business mentor and I can supply hair. Direct or thanks to hair wholesale suppliers.

But does this answer your question? My answer is generic, and it will not help you at all. But it is the only answer I can give, because I do not know what you need!

Let me help you to rephrase the question.

Make Money with Your Passion for Hair

Ideal Client wants to Buy from you

Start Selling Now, with Hair Samples

The wish to sell hair needs a follow up

It all started with the well-formed opening line “I wish to sell hair extensions”. But there was no follow up.
Envision a new client walks into your store and she tells you “my wish is to buy hair extensions”. This will make you excited and delighted. The same as I was after reading the message from Dintle. Because that is why you started this business. You want people to tell you they want to buy Hair Extensions, right?
But, will the talk be over now, and you will deliver 3 bundles of hair and the client will pay? No, now the talk about hair will only start. You want to understand exactly what your client is looking for. Only if you understand her needs, you will be able to turn around and reach out for the shelf with the finest hair extensions in your store. Exactly the extensions she wishes, or if not available today, your best alternative.
You will only be able to provide the hair your client wants, if you are prepared for her question “I wish to buy hair extensions”.

The secret to return home wealthy

If you want to sell your hair to every person that enters your store, or every visitor of your webstore, you need to listen. You need to make it a habit to go to the places your potential clients like to visit. Study them, chat with them about what is keeping them happy and what are their struggles. Talk about hair and find out what makes them pleased or unhappy about their current hair supplier.
Make notes and write down not only what they are saying, but also how. What kind of words they are using to say what they are looking for? But also, the words they use when they explain what makes them annoyed about hair and hair stores.
Only when every page of your notebook is full you may return home. Or so much sooner when you have a good understanding what the women in your town like and do not like. I can tell you, when you get home, you are much wealthier than when you left home in the morning.
Your notebook is full of secrets from your potential clients that will buy from you. All you need to do is to highlight in the notebook the observations about “I wish or the I hate”. What do they want or wish when buying hair or after they got the hair? What do they not like or even hate when they have bought hair or when they are in a hair or beauty store?

And when I say you return home wealthy; I mean rich because with this information you can do miracles and you will make a lot of money.

How to Sell hair to Every Visitor of your Store

Your notebook is the secret of your success. Thanks to the time you took to listen to these women and the effort you take to understand their needs; you will triumph. Your will be able to buy the finest hair your client can wish for. You will always be able to join her in the conversation when she tells you she wishes to buy hair extensions. Because you knew already in advance what she was looking for.
You can tell the world you are selling hair using the right words and the appropriate marketing channels. Because you know what kind of words your clients use when she talks about the hair she wants. You can use this similar kind of language in your marketing and advertisement messages.
Because you know what she does not like, you can avoid these words or use this experience to give a service that is free of anything that makes her feel uncomfortable. You are always one step ahead of the competition.
To help you to understand the needs of your clients and to communicate more better, I advise using an Ideal Client template. This helps you to create a buyer Persona, a person that will always buy your hair.
Use the Ideal Client templates in the all-in-one hair extensions package, with or without samples with the Ideal Hair Client. A template that comes for free as part of the all-in-one hair extensions package. All the support you need to start your hair business.

Start Selling Now, with Hair Samples

Are you able to supply?

Indeed, now you can offer your client the hair and hair care she needs. Now you can go to the wholesale supplier with the type of hair you will always sell. You will no longer run the risk to have hair at hand nobody wants to buy. You know what your clients want, and you can tell me what you need.

Can I help?

And yes, I am happy you told me you wish to sell hair extensions, I look forward to help you! Leave a comment if you need me to help you!

« Older Entries

Next Entries »