How to sell hair on Amazon FBA

Did you know? 1 out of every 2 sales occurs on Amazon!

Most of the sales on Amazon are done by people who sell products from others online. They buy the hair from hair vendors in China and resell the hair on Amazon. The pandemic has driven more people to purchase hair online, making online sales and, specifically, Amazon sales, the future!

Sell hair on Amazon FBA and make money. Thanks to Fulfillment by Amazon (FBA), you can make money as long as your products are in stock and listed. So, even when you’re on holiday or sleeping, you can still earn money!

What is Amazon FBA?

In short a quick introduction to Amazon FBA.

Amazon FBA (Fulfillment by Amazon) is a program offered by Amazon that allows sellers to store their products in Amazon’s fulfillment centers. Amazon then handles the shipping, customer service, and returns for the seller’s products.

With Amazon FBA, sellers can take advantage of Amazon’s vast network of distribution centers, as well as its brand recognition and customer trust. This allows sellers to reach a larger customer base, without having to worry about the logistics of shipping and customer service.

Once a seller enrolls in Amazon FBA, they simply ship their products to an Amazon fulfillment center. Amazon then stores the products in its warehouse and takes care of shipping them to customers when they are ordered. The seller is responsible for the cost of storage and fulfillment, but Amazon handles the rest.

Amazon FBA also provides a number of benefits to sellers, including:

Access to Prime customers: Amazon Prime customers are some of the most loyal and profitable customers on the platform. By enrolling in Amazon FBA, sellers can access this lucrative market.

Increased visibility: Amazon FBA products are often given priority placement in search results, increasing their visibility to customers.

Easy returns and customer service: Amazon handles all customer service and returns for FBA products, freeing up time for the seller to focus on growing their business.

Increased efficiency: By using Amazon’s fulfillment network, sellers can save time and money on shipping, handling, and storage costs.

Sounds interesting, right? So, read further to see how to sell your hair on Amazon

Sell Hair on Amazon FBA

In short, you send your hair and hair care products to the Amazon Fulfillment center. Amazon then will store your hair. When a visitor of the Amazon website purchases your hair, Amazon will pick your products in their warehouse and ship the hair to your client! So no work for you and at a much lower shipping cost!

When you do not sell your hair on Amazon FBA, you cannot travel, will sleep less because you have to check the right lengths and texture, pack the hair, put it in a box, shop around for the cheapest courier and bring it to your post office.

So, no more groundwork for you, all you need is to hear the money land on your bank account!

I do not want you to give up, or to struggle to get your hair on Amazon. Please follow the steps below and safe money by not inventing the wheel by yourself. Safe time because you do not have to do all the research and finally avoid you will lose money because of mistakes.

So, let’s get started.

How to set up your hair business on Amazon?

You can set up your own hair business on Amazon by purchasing hair from a wholesale hair vendor en to sell it at a higher price. This can bring you some nice sales, but you are not alone with this business model. This market niche is full of girls and women, buying hair at wholesale prices and selling it a bit higher. You have a lot of competitors on Amazon. On Amazon, standing out from the competition can be challenging. Because you all use the same marketing and sales platform you can only compete by price. One day you will fail to make a profit.

A highly advantageous long-term business model is private labeling. You find a product that is interesting for your client segment and use your own brand to label it. Strive to offer a unique product, which could be a modification of an existing one. Beat the competition with your own private label product.

How to sell hair on Amazon FBA

Your potential clients must be able to find your hair before they can buy them. One way customers find your products is to search by entering the keywords, which match against information such as title and description that you provide for the hair product.

Optimizing Search Terms for Hair on Amazon

Providing relevant and complete information for your hair product can boost visibility and sales. Each word in the Product Name (Title) is individually searchable.

Some best practices for providing search terms on Amazon for your hair and hair products:

• • Don’t include product identifiers such as brand names, product names, compatible product names, ASINs, UPC codes, and so on.
  • Don’t provide inaccurate, misleading, or irrelevant information such as the wrong product category, the wrong gender, out-of-context words, and so on.
  • Don’t provide redundant information that is already captured in other fields such as title, author, brand, and so on. It won’t improve your product placement in shopping results.
  • When entering several words as a search term, put them in the most logical order. A customer is more likely to search for “30 inches body wave Brazilian human hair” than for “human hair Brazilian body wave”
  • Use a single space to separate keywords. No commas, 0r semicolons.
  • Don’t include statements that are only true during some time , such as, “new,” “on sale,” or “available now.”
  • Don’t include subjective claims such as amazing, good quality, and so on, since most people don’t use subjective terms in their queries.

For example, a product called “Blonde Hair Extension ,Clip Extensions 22″Straight SYXLCYGG Hair Pieces Soft Synthetic Thick Fluffy&not Tangled 18″ Wavy Black Women Cheap Curly Silver Grey White Brown Auburn Full Head 5 oz “is better than Blonde Hair Extensions. This is because the recommended Product Name above includes this information:

• • • The brand
    • Hair Product line
    • Material or key feature
    • Product type
    • Color
    • Size
    • Packaging/quantity

Hair Product Images on Amazon

For images of your hair or hair product Amazon maintains the following site product image standards:

• • • The image of the hair must be a professional photograph of the hair you offer. Drawings or illustrations of the product are not allowed.
    • The image of the hair extensions or wigs must not contain gratuitous or confusing extra objects.
    • The image must be in focus, professionally lit and photographed or scanned, with realistic color, and smooth edges. This is a challenge for the hair, consider a professional product photographer
    • All other products should fill 85% or more of the image frame.
    • The full hair product must be in frame.
    • Backgrounds of the hair image must be pure white (RGB 255,255,255)
    • The image of the hair must not contain additional text, graphics, or inset images.

    For other view images you want to add to the main image:

    • The image must be of, or pertain to, the hair you offer.
    • The image must be in focus, professionally lit and photographed or scanned, with realistic color, and smooth edges.
    • Allowed are cropped or close-up images and any background
    • Text and demonstrative graphics are allowed, for example to show the length of the hair

    .

    Start selling

    When you did all the preparations I mentioned above, you are ready to list your hair products on Amazon. In my next post I will share with you how to do the actual listing so you can start selling.