Shopify or WooCommerce
To sell your hair and beauty products online, you need an online store. A platform that allows you to upload your hair and beauty products, with a good description. Your users should be able to scroll, browse and swipe through your store and to place orders! Ove an order is placed you need to be informed and be able to arrange the shipment. “Shopify” and “WooCommerce” are two of the ecommerce platforms you can select to do the hard work, while you focus on the marketing and customer relations.
What are the pros and cons of Shopify and WooCommerce for your hair and beauty store?
Hair Stores on Shopify
Indique Virgin Hair Extensions, Yummy Extensions and Kendras Boutique are some examples of stores that do very well on Shopify. These stores have their own design and has grown to significant names on the hair market.
More about Shopify
Shopify is a commerce platform designed to help merchants, like hair and beauty stores, run their businesses. Shopify has solutions to help them with the people, processes, and technology you need to succeed in selling hair and beauty products. And the services you offer. When you understand the needs of your Ideal Client Shopify has the tools to address the needs of your ideal clients.
Today Shopify has over a million businesses around the world ranging from very simple to very complex. Many hair stores use Shopify. Shopify gives you all the freedom to run your own business.
The aim of Shopify is making commerce better for everyone. By making it easier to start, run, and grow a business. We believe the future of commerce has more voices, not fewer, so we are reducing the barriers to business ownership to make commerce better for everyone.
Shopify has interesting blogs about all you need as a merchant, and when you start your own Shopify store you will automatically receive emails with the support to launch your store.
Shopify offers you 24/7 support; this is important because it will help you to stay online whenever your clients in case some technical issue pop up. Shopify has everything (hosting and security) included so no need for additional expenses. Plus, you can sell on other channels too, like Amazon, eBay. A complete package. Shopify has additional apps to support your marketing and sales support that are not free.
Hair stores on WordPress
Unique Beauty Luxe, Ignition Hair and Yvie’s Quality Hair and Supplies are some examples of stores using WordPress and Woocommerce.
More about WooCommerce
WooCommerce is a specialized commerce platform that works with WordPress. WordPress is one of the largest web publishing software platforms. You can use WordPress to create a magnificent website or blog. People consider WordPress as the easiest and most flexible blogging and website content management system for beginners. WooCommerce is a special plugin that can be implemented by the WordPress to handle your hair and beauty products, get secure payments, configurable shipping options, and more the design is done in WordPress.
WooCommerce is committed to democratizing commerce and putting you, as shop owner, in control of your own livelihood. WooCommerce is free and open-source, empowering anyone to sell anything, anywhere.
WooCommerce is scalable, meaning when you grow the platform grows with you. Because of the fact WordPress and WooCommerce are free (except additional plugins) you have a great functionality at a very low costs. You must use your own hosting company, where Bluehost is the preferred hosting company because they are the number one in WordPress hosting. WordPress/WooCommerce also allows you to customize the store 100% at your requirements. For a beginner you must invest time to build the online store.
Start a WooCommerce store hosted by Bluehost
What store will it be?
Okay, now you know more about Shopify and WooCommerce, so what platform should you select for your own hair and beauty hair store?
A shopify store is by nature a 100% eCommerce platform, with all support focused on sales, and the operational excellence. When you prefer to experiment with new forms to market your hair and consider marketing ideas like building a community with your audience, WordPress/WooCommerce offers more freedom.
But be assured, both Shopify and WooCommerce offer a stable and proven ecommerce store.
