Why 14 inches hair will make or break your business
You know the golden rule in the hair business? Always offer 14 inches hair extensions. And never be sold out of 14 inches.
The 14 inches hair are the most wanted, searched for, and bought hair extensions in the whole world. From Atlanta, via Birmingham (US or UK, makes no difference) all the way to Johannesburg. People are willing to do everything for 14 inches!
Would You Like to Make $ 30.000/month for Only $ 29/month?
14 inches hair extensions, any texture will do
You can see, 14 inches are the right size for straight, body wave and even kinky curly hair.
Always have 14 inches hair in your store
Hair of 14 inches is very popular. You can use this to create a steady flow of hair lovers visiting your store. What you need to know is, people in general start to look for 14 inches Brazilian or Peruvian. If they can not find the hair of that length in a store, for example because it is sold out, they will bounce away.
So, they start to visit you with 14 inches on their mind. But once they are on your web site, you can help to help them thinking about how a taller length would look like on them.
Clients find your store more easier with keyword “14 inches hair extensions”
Your potential client has the 14 inches in her mind. When she is online, she will search for these 14 inches. Make sure you have your SEO (Search Engine Optimization) ready for this search term. Do not only use the keyword “14 inches hair” but add some more lines. “14 inches Body Wave”, “14 inches Peruvian”, the list is endless.
Add the keyword to your product pages, but also write a blogpost about this number 14!
Help your clients to buy taller lengths
Your potential client is on the web site, looking for beautiful 14 inches of hair. This means you must accommodate her, by having a special collection of only 14 inches of hair. This way you can show her all the different hair types you have available in her favourite length.
Create one page on your site, with 14 inches of hair. If possible, add some images of models showing the hair. This will allow your client to imagine how the 14 inches would add volume and even some lengths to her own hair.
Bundle deal 14, 16, 18 inches
A great bundle you can offer is the 14, 16 and 18 inches. The texture does not matter. With a bundle of these three lengths you have an interesting option for your visitors. But this bundle will also help them to start thinking about the other lengths. Make sure your visitors do not miss this bundle deal, and make sure the 14 inches does not go unnoticed.
Do not place the offer between 20 other different kind of bundle deals. You must catch their attention with the 14 inches they are looking for. Smoothly make them think about other hair lengths. Avoid they get distracted and will bounce away from your site because of the overwhelming bundle deals.
She will buy the taller lengths also!
Now you have won her trust, your potential client has seen what she has been looking for, the fourteen inches of hair extensions. To encourage her curiosity, make it easy for her to see some taller lengths also. In the product pages you can add some short interesting text lines. With a link to the product page with the taller lengths.
In her mind she has closed the deal, she found the hair she was looking for, the 14 inches. She will stick to the 14 inches or she will look around in the shop and buy a taller length.
Try the strategy and make more sales
I recommend you try this strategy, and to analyse on Google Analytics how this works for you. Google will learn you where to improve your pages and key words.
You need help attract these clients to your store and to make more sales? Feel free to contact me on WhatsApp so we can work on this together. Or leave a comment.
